2025 Tech Hub Live

New Logo For RFA

Chuck Zimmerman

Sometimes a new logo means there are big changes in a company. Not so with the Renewable Fuels Association, at least not in terms of the work they’re doing. They announced their new logo today but say the organization will supply the “same great service.” The Renewable Fuels Association (RFA), long recognized as the voice of America’s ethanol industry, has …

RFA

ZimmComm Will Be Very Dairy

Chuck Zimmerman

We’re heading into dairy industry time. First up is the World Dairy Expo which kicks off tomorrow. Cindy will be attending along with daughter Carly. They’ll begin posting tomorrow morning here but primarily on World Dairy Diary. The dairy industry’s spotlight will be trained on Madison, Wisconsin, when the 43rd edition of World Dairy Expo takes place September 29 through …

Alltech, World Dairy Expo

Lessing-Flynn Gets Reel Social

Chuck Zimmerman

More and more agencies are ramping up staff understanding and expertise on new media. The latest is Lessing-Flynn. Lessing-Flynn has introduced a new, turnkey service developed specifically to assist businesses in both developing and executing social media marketing strategies. The new service, called Reel Social, was designed to help marketers tap into the marketing potential of emerging new media tools …

Agencies

Do You Have Six Pixels Of Separation?

Chuck Zimmerman

Here’s your newest new media reading assignment. It’s Mitch Joel’s “Six Pixels Of Separation.” I got it yesterday and believe it will help those of you who are over concerned about numbers and ROI of new media. Get it and let’s read it together. We no longer live in the world of Six Degrees of Separation. We’re down to Six …

Social Networking

Biosecurity For Birds Photo Contest

Chuck Zimmerman

Hey bird photographers. Here’s a photo contest you may be interested in from USDA. USDA APHIS’ Biosecurity For Birds campaign is inviting you to enter your best poultry or pet bird photos in the 2009 Biosecurity For Birds calendar photo contest. We are especially interested in photos of all kinds of poultry, gamebirds, wild birds, shorebirds, and pet birds shown …

Poultry, USDA

USDA Facebook Chat

Chuck Zimmerman

The whole USDA Know Your Farmer, Know Your Food initiative keeps growing with new tools. This time it’s a live chat session via USDA/Facebook. Agriculture Deputy Secretary Kathleen Merrigan today launched a new USDA website for the ‘Know Your Farmer, Know Your Food’ initiative to continue the national conversation about developing local and regional food systems and finding ways to …

Social Networking, USDA

Questions About Web Analytics

Chuck Zimmerman

Does web analytics give you a headache? Do you have anyone on your staff who has training in how to understand web analytics? If you don’t then you’re not unusual. A story today on eMarketer provides some survey results about what marketers are thinking on this subject. To prove the success of their campaigns, marketers need analytics. But many report …

Advertising, Internet

NASA Podcasts About Agriculture

Chuck Zimmerman

What does NASA think of agricultural production? You can find out in a podcast series they’ve produced that “spotlights scientific advances in monitoring agricultural production and landscape changes that affect the sustainability of the world’s food supply. The videos also examine the partnerships between NASA and other government agencies concerned with the availability of food.” Beginning September 23, a new …

Podcasts

Let’s Be Safe and Healthy Out There

Chuck Zimmerman

It’s official when the President signs off on it (pdf). NOW, THEREFORE, I, BARACK OBAMA, President of the United States of America, by virtue of the authority vested in me by the Constitution and laws of the United States, do hereby proclaim September 20 through September 26, 2009, as National Farm Safety and Health Week. I call upon the people …

Farming, Safety

Lots of Views For American Angus Videos

Chuck Zimmerman

You can’t have viewers unless you put something out there for people to view. The American Angus Association has been doing that with 52 videos in their YouTube channel now. How about views? I’ll bet they’ve got way more than a video clip placed on an internal static web page somewhere where no one can find it! Nearly 60,000 Internet …

Ag Groups, Video