Farmland Report Blog

Chuck Zimmerman

American Farmland Trust has launched a new blog called Farmland Report. Here’s an opening statement from President Jon Scholl. As President of American Farmland Trust (AFT), it is my pleasure to launch the Farmland Report, our new blog. We are excited to continue our role as a vital link among farmers, conservationists, policy-makers and consumers, via the Farmland Report.

Ag Groups

Meet Paulsen Marketing

Chuck Zimmerman

Our sponsor for AgWired coverage of the NAMA Trends In Agriculture conference again this year was Paulsen Marketing. Perhaps you’re not familiar with this agribranding agency located in Sioux Falls, SD. Well, it’s time to get acquainted in this week’s program. I spoke with Greg Guse and Bryan Bjerke and we had a great conversation about the agency and their …

Agencies, Audio, ZimmCast

Rulon Gardner Speaks At Illinois Commodity Conference

Chuck Zimmerman

The Illinois Commodity Conference is taking place today in Bloomington, IL. Currently presenting is Rulon Gardner – Dairy Farmer and Olympic Gold Medal Wrestler – on the topic of “Never Give Up, Never Stop Trying: 7 Steps to Success.” How appropriate since their theme this year is, “Wrestling with Change.” Thanks to @AgChick for tweeting the photo. I’ve heard Rulon …

Ag Groups

Genotyping With Fluidigm

Chuck Zimmerman

With a title like Director of Molecular Biology you might think that it would be hard for a non-technical person to carry on a conversation with Ramesh Ramakrishna. Not so. Ramesh works for Fluidigm Corporation and is my latest interview in the series we’re doing to introduce the agribusiness world to their break through research technology. In our interview you’ll …

Agribusiness, Audio, Biotech, Research, Video

Social Media ROI

Chuck Zimmerman

Since I was just on the subject of social media I thought you might enjoy this video that kind of puts it all into perspective for you unbelievers. You know who you are. You’re probably the same people wondering if farmers will ever use the internet or if it’s just a passing fad. You’ll find lots of great examples in …

Social Networking, Video

Teaching Social Media To Soybean Growers

Chuck Zimmerman

Let’s meet one of the columnists for the United Soybean Board’s Expert Advice. She’s our good friend from AgChat, Michele Payn-Knoper. You can find her first Expert Advice column now on the United Soybean Board website. I spoke with Michele during her recent travels via Skype to learn more about how she got involved in the project and what she …

Ag Groups, Audio, Social Networking, Soybean, USB

R&D Doubling At Boehringer Ingelheim Vetmedica

Chuck Zimmerman

When it comes to R&D at Boehringer Ingelheim Vetmedica Kevin Fowler is a go to guy. He’s seen here showing research labs at the BIVI facilities in St. Joseph, MO to a group of ag media. The first thing that excites Kevin after BIVI acquired some of the Ft. Dodge Animal Health business is the ability to expand more into …

Agribusiness, Animal Health, Audio, Boehringer Ingelheim

Nicholson Kovac Veterinarian New Media Usage Study

Chuck Zimmerman

Nicholson Kovac has once again documented what agrimarketers know intuitively. This time it’s about veterinarians. The agency just released its Veterinarian New Media Usage Study. It has some interesting findings that should help make marketing decisions using new media easier to justify. The Veterinarian New Media Usage Study provides comprehensive insight on the use of new and social media among …

Agencies, Research, Social Networking

AG CONNECT Expo Advocating For Agriculture Awards

Chuck Zimmerman

Sara Mooney is the Director of the AG CONNECT Expo and attended the National Association of Farm Broadcasting Trade Talk along with my man Rich Jefferson. I had been wanting to talk to them about their Advocating For Agriculture awards program where they will recognize three individuals who support “in a compelling way the work of farmers and ranchers to …

AEM, Audio, NAMA