The biggest crowd in the trade show at the International Poultry Expo/International Feed Expo today was at the Novus International booth. Having a former NFL player/coach and Hall of Fame member didn’t hurt. Dick Butkus was there signing autographs and talking with all the customers and attendees who came by. Thanks to James Hermann, E-Marketing Mgr. for Novus for taking …
Novus International Started In Poultry
Working with Novus International yesterday I conducted several interviews that I’ll be featuring here on AgWired. To start out, I talked with Scott Carter (left). Scott is the global poultry market manager so he was a good one to provide an overview of how important the poultry market is for the company. He says it’s the market they started in …
iFeeder Helping Communicate Safe Food Messages
The American Feed Industry Association recently created iFeeder, the Institute for Feed Education and Research. To learn more about it I spoke with AFIA President/CEO, Joel Newman. He says the mission of the foundation is “To sustain the future of food and feed production through education and research.” He describes the challenge faced by the feed industry which is summed …
Helping Soybean Growers Understand Their Top Customer
This morning Dave Russell, Brownfield Network (right), moderated a United Soybean Board teleconference at the International Poultry Expo. Participating was Dwain Ford (center), USB Director and a soybean farmer from Kinmundy, IL and Mousa Wakileh, General Manager, National Poultry Co., Jordan. On a side note, I met Mousa on a U.S. Grains Council trip to his country a little over …
Novus International Invites You To IPE/IFE
I’m back on the floor for the start of the trade show portion of the International Poultry Expo and International Feed Expo. My coverage sponsor, Novus International, created a welcome invite to their booth. I’ll be there shortly. 2011 International Poultry Expo/International Feed Expo Photo Album AgWired IPE/IFE coverage sponsored by:
World Agriculture Investment Conference USA welcomes IFC and IDB
The World Agriculture Investment Conference 2011 announces new speakers. On May 9-10, leading investment groups from across the globe are coming to Chicago to discuss the opportunities and risks in agricultural markets at the World Agriculture Investment Conference USA. The meeting’s foremost speaker panel – addressing a delegation of institutional and private investors – has recently been strengthened by Warren …
Sustainability Means Different Things To Different People
Judging from the results to our latest ZimmPoll, sustainability, is a hot button issue. We had the most results of any survey so far. The question: “What does “sustainability” really mean to the public?” By a big margin, most say “A combination of factors” at 47%. That’s followed by “Farm managed for profit/growth,” 25%; “green,” 13%; “organic,” 10% and “local,” …
Telling Your Story To Consumers
One of the people representing Novus International here at the International Poulty/Feed Expo is Scott Fleetwood, pictured (right) next to Charlie Arnot, Center For Food Integrity. Scott says that Novus has supported CFI’s efforts since the beginning. I asked him about that support. He says that it’s very important to have a third party organization to do research and speak …
From The Lab To The Dinner Table
Giving a keynote address to a Novus International luncheon for poultry industry scientists was Charlie Arnot, Center for Food Integrity. His remarks were titled “From The Lab To The Dinner Table.” He presented consumer trust research they conducted in 2010 that found out some very interesting things including the fact that it was the first time consumers have said their …
Preview of International Poultry/Feed Expo
Welcome to the 2011 International Poultry and Feed Expos. They take place in the Georgia World Congress Center. The trade show portion of the shows gets started on Wednesday. Today there are various meetings going on in the convention center including a board meeting for the U.S. Poultry & Egg Association. I caught up with President John Starkey before the …