RFA Ethanol Podcast

Definition Of A Blog

Chuck Zimmerman

This is from Webopedia: (n.) Short for Web log, a blog is a Web page that serves as a publicly accessible personal journal for an individual. Typically updated daily, blogs often reflect the personality of the author. (v.) To author a Web log. Other forms: Blogger (a person who blogs). I’ve found that so many agricultural communications folks don’t know …

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We Are The Media

Chuck Zimmerman

Or are we the media? Interesting question. It used to be that companies had to push their information to their customers through “traditional” media (newspaper, magazine, radio, tv). The web has opened up a whole new world though. What about blogging, or as I’d rather say, self-publishing and syndication? If I create an easy to use and subscribe to web …

Media

More Blogs Coming

Chuck Zimmerman

I’ve only been spreading the word about blogs for a couple weeks. Just in the past 24 hours I’ve been contacted by 2 ag communications people about their new blogs. They’re getting their feet wet and seeing what blogging is all about. They’re brave new souls who will continue to succeed in their careers because they’re willing to try something …

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Facing The Press

Chuck Zimmerman

U. S. Secretary of Agriculture, Mike Johanns, facing the press at the Cattle Industry Convention in San Antonio. This was his first public speech and press conference as Secretary outside of Washington, DC.

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Sec of Ag Johanns First Speech Outside of DC

Chuck Zimmerman

U. S. Secretary of Agriculture, Mike Johanns, talks at the Cattle Industry Convention on Friday, Feb. 4. You can listen to a few minutes of his comments here: ZimmComm Podcast. Contact me at ZimmComm if you’d like to hear more from the Secretary. He spoke for about 30 minutes and then answered questions at a press conference and I have …

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Record Media Attendance

Chuck Zimmerman

I’ve been told that we have a record number of media representatives (reporters) covering the Cattle Industry Convention this year. I know I saw more at the media reception tonight than I’ve ever seen before. Thank you Merial for sponsoring it and the excellent food, especially the little steaks that were fork tender! Because of all the reporters here I’ve …

Media

Blogging Poll

Chuck Zimmerman

I’ve been asking all the public relations professionals working here that I come in contact with if they know what a blog is. This is very unofficial or scientific and who knows what the margin of error is. I’d say 95% don’t know. In fact, most say they’ve never heard of the word! Well that’s changing and this blog is …

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The Secretary is Coming!

Chuck Zimmerman

Friday morning new U. S. Secretary of Agriculture, Mike Johanns, will speak at the general session of the Cattle Industry Convention. Come back tomorrow late morning and we’ll have audio from his comments. He’s also going to be speaking to the media after his speech. I’ll have a picture then too.

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