More Good Info On Blogging For Business – Perhaps Agribusiness?

Chuck Zimmerman

I was just forwarded a link to this article on WebProNews.com. More good information and links to resources. It may seem overwhelming at first glance if you’ve never been involved in blogging but it becomes easier as you realize how the technology allows you to communicate information in a fast, personal way. I spoke with an overworked agricultural organization communications …

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Great Info On Blogging & PR

Chuck Zimmerman

There’s a growing amount of information available on blogging and the impact this is having on public relations. For example the first ever Blog Business Summit just concluded in Seattle. I almost went but business is good (busy) and I can read all about it through several blogs like Tom Peter’s. Another resource of information is Global PR Week. Here’s …

Public Relations

Helping Farmers Understand ARMS

Chuck Zimmerman

The Missouri Agricultural Statistics Service is using ZimmComm to send a series of 5 Talking News Releases to reporters around Missouri as part of their efforts to inform producers about the current ARMS (Agricultural Resource Management Survey) Survey that’s being conducted through the end of March. Here you can see me interviewing Gene Danekas, Missouri Director of Statistics, for audio …

Audio

Interesting Lunch Questions

Chuck Zimmerman

At lunch today the discussion centered around blogging of course and how this might become useful in the agricultural communications world since there isn’t much of it yet. I’m going to write about a couple of the questions that were raised since I think they are of widespread interest. For example, it’s going to be somewhat challenging but I’m going …

Media

Example of a Talking News Release

Chuck Zimmerman

This is an example of a TNR we just distributed. You’ll notice that it contains a link to a fully-produced story that’s already voiced for the reporter to include in his/her newscast. They can also edit out the sound bites if they want. Another format we regularly produce is a release with files links for sound bites only. This way …

Audio

2fer Offer

Chuck Zimmerman

I know this is commercial but we are in business for a reason you know and we promise to post meaningful information so you’ll want to visit often to see and hear what we have to say. We’ll begin posting audio soon by the way. So, for our wonderful current clients and all of you out there who have been …

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Talking News Releases Go Mobile

Chuck Zimmerman

In the coming months we’ll need to be on the road to places like the Cattle Industry Convention, Commodity Classic or NRECA Convention. We’ll still bring you news and information from the world of Talking News Releases since we can post by email or even mobile phone! In fact, this post is a first by email.< ?xml:namespace prefix = o ...

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MBIC Turns TNR’s Into Weekly Radio Programs!

Chuck Zimmerman

Talking News Releases (TNR’s) can take lots of different forms. The Missouri Beef Industry Council has us distribute a weekly TNR to Missouri radio reporters. Instead of a news release with sound bites we produce a fully self-contained interview called “The MBIC Report.” In this picture Chuck is interviewing Steve Taylor, Executive Director of the Missouri Beef Industry Council, about …

Ag Groups

Why Should You Blog?

Chuck Zimmerman

We’re amazed by the number of PR people who aren’t familiar with blogging, especially when it comes to agribusiness. It’s also amazing that ag-related blogs are kind of hard to find. This will change and now’s the time to get a jump start on using this great form of communication. Here’s a piece of a series of articles on why …

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Site Feed Available

Chuck Zimmerman

Now you can keep up with the latest posts on Talking News Releases.com! If you have a news reader program you should be able to subscribe to our site feed. At the top of the page you’ll see a link to our feed. Just subscribe and then you’ll get a short piece of each new post, along with a link …

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