The dairy checkoff has unveiled Dairy Does More, a national marketing communications platform to help grow demand by reshaping how consumers think about dairy foods. Developed by Dairy Management Inc. (DMI), the initiative brings to life the Undeniably Dairy brand in a contemporary way and reflects a long-term strategy to strengthen dairy’s role in modern lifestyles.
As part of the USPOULTRY Foundation’s ongoing commitment to supporting the recruitment and training of top students while promoting careers in the poultry and egg industry, National FFA Officer Candidates were invited to attend an all-expense-paid trip to the 2026 International Poultry Expo, part of the International Production & Processing Expo (IPPE).
The U.S. Fish and Wildlife Service (FWS) finalized removal of the Northern and Southern Distinct Population Segments (DPS) of lesser prairie-chicken from the Endangered Species Act (ESA) list. The National Cattlemen’s Beef Association (NCBA) and the Public Lands Council (PLC) filed litigation to remove this listing when the lesser prairie-chicken was first listed in 2022 due to the protections being both legally and scientifically flawed.
The National Cattlemen’s Beef Association (NCBA) welcomed the announcement that U.S. beef exports will now have duty-free access to Indonesia. Gaining access to the Indonesian market, where U.S. beef has faced significant barriers, has been a priority for NCBA for years. As part of the trade deal, Indonesia will purchase at least 50,000 metric tons of U.S. beef annually and now recognizes USDA authority on food safety and animal health, opening more opportunities for exports.
The American Sheep Industry Association (ASI) recognized six award winners during its 2026 Annual Convention, held Jan. 28-31 in Reno, NV. Convention week brought together approximately 425 attendees for 60+ meetings and working sessions, convening producers, partners, researchers, and industry leaders from across the country.
The U.S. Department of Agriculture’s (USDA) “I Protect Pigs” photo contest closes at midnight on Friday, March 6, at the tail end of African Swine Fever (ASF) Action Week (March 1 – 7). Brought to you by USDA Animal and Plant Health Inspection Service (APHIS), this contest promotes the importance of good biosecurity behaviors by encouraging the public to submit a photo of owner/pig safety practices in action. Budding photographers can submit photos of biosecurity best practices at https://www.aphis.usda.gov/iprotectpigs. Winners will be announced the week of March 23 and featured on the Protect Our Pigs website and social media.
Returning for its eighteenth consecutive year, Zoetis encourages veterinary clinics, and animal health distributors and retailers to support their local FFA students through its Industry Support Program. The annual rebate program helps support local chapter educational and leadership opportunities for students by providing funding through the sales of select Zoetis Cattle products.
Auburn University, Clemson University and University of Florida are working together to analyze the effects of livestock feeding and greenhouse gas emissions. By pooling expertise and resources, the team is accelerating progress that no single institution could achieve alone. Associate professor and Extension Specialist Leanne Dillard and assistant professor Brandon Smith of the Department of Animal Sciences co-lead the project and participated in the Greenhouse Gas & Animal Agriculture Conference in Nairobi, Kenya.
Danone was recognized with the third annual International Dairy Foods Association (IDFA) Workplace of the Year Award at IDFA’s Dairy Forum in Palm Desert, California. The award, co-sponsored by IDFA and Dairy Processing magazine, is given each year to an outstanding IDFA member company that has created policies to promote a positive workplace experience for employees. Award recipients demonstrate efforts, create cultures of inclusiveness and respect, support professional development, and establish paid parental leave, flexible work hours and gender pay equality, among other criteria.
