As a testament to the growing commitment of major players in agricultural machinery and agri-equipment, New Holland confirms its participation to World FIRA for the second time, announcing the signing of a multi-year agreement with the FIRA events, the leading field-based exhibitions for agricultural robotics and autonomous solutions in Europe and the United States. At the 9th edition of the World FIRA, taking place from February 4 to 6, 2025, in Toulouse, New Holland will showcase its brand-new T4 FNV specialty tractor, equipped with an advanced guidance system and the winner of the EIMA 2024 Technical Innovation award.
Greeneye Technology, the pioneer of precision spraying technology that is proven to reduce non-residual herbicide use in farming by an average of 87 percent, announced the expansion of its cutting-edge system to include cotton crops. This advancement follows extensive research and development field trials conducted last year to tailor the Greeneye system for cotton, building on its proven success with corn and soybean.
Pivot Bio announced a retail distribution partnership with Logan Agri-Service, Inc., an independently owned and operated supplier of agricultural crop inputs headquartered in Griggsville, IL. Through this partnership, PROVEN® 40, a microbial nitrogen solution powered by Pivot Bio’s patented gene-edited technology, will be available across all of Logan Ag’s locations, providing corn farmers throughout the network with an advanced nitrogen solution that complements Logan Ag’s trusted lineup of products and services.
According to new data from the Association of Equipment Manufacturers (AEM), U.S. sales of Ag tractors and combines fell in December 2024 compared to the year before. U.S. Sales of Ag tractors fell 11.3 percent while combine sales fell 26.4 percent in December 2024 compared to 2023.
At the World Economic Forum (WEF), Jeff Rowe, CEO of Syngenta Group, presented the five key trends in AI that will define agriculture in 2025. During a panel discussion at Bloomberg House on the topic “From Soil to Silicon: How Advanced Technologies are Cultivating the Future of Sustainable Ag”, he outlined how 2025 will mark the first year AI truly revolutionizes agriculture – from lab to field.
The Illinois Soybean Association (ISA) is proud to announce that Illinois farmers have set a new soybean production record. According to the National Agricultural Statistics Service (NASS) of the United States Department of Agriculture (USDA), Illinois farmers produced 688 million bushels of soybeans in 2024, surpassing the state’s previous record of 666.75 million bushels, set in 2018.
Meister Media Worldwide, the leading agriculture media and events company, and Agritecture, a top-tier advisory and agriculture technology firm, announced the results of the 2024 Global CEA Census, available for download at CEAgWorld.com/CEAcensus. The controlled environment agriculture (CEA) survey was a collaborative effort between Meister Media’s CEAg World brand and Agritecture.
