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Pivot Bio Program Pays Off for Growers

Cindy Zimmerman

Sustainable agriculture company Pivot Bio today announced that its sustainability program, N-OVATOR™, has paid over $6 million to growers for implementing better nitrogen management practices since its launch in 2022. N-OVATOR™ is the first insetting program to focus on nitrous oxide emissions.

Repeatable by design and flexible by nature, the Pivot Bio N-OVATOR™ program compensates farmers every crop cycle for using a more reliable form of nitrogen by connecting them with companies looking to achieve Scope 3 emissions reduction goals. The growing list of N-OVATOR™ partners includes major consumer packaged goods companies, ingredient suppliers, spirit producers and grain buyers who are working to improve the sustainability of their agricultural supply chains.

This year, downstream companies participating in N-OVATOR™’s insetting partnerships made payments to reward Pivot Bio growers for their practice change following the 2023 harvest.

The largest transaction to date was the sale of 100,000 nitrogen credits to a global food and beverage company. The credits from this transaction represent 100,000 metric tons of carbon dioxide equivalent that was avoided by over 450 farmers across 300,000 acres within the company’s supply shed. In total, the growers in this insetting partnership replaced over 10 million pounds of synthetic fertilizer.

Learn more about how to participate in the N-OVATOR™ program by visiting

AgWired Precision, Nutrient Management, Precision Agriculture, Sustainability