RFA Ethanol Podcast

The VISION Conference Kicks Off Tuesday

Cindy Zimmerman

The way we produce and supply food around the world is changing fast and the voices driving this change are gathering this week at The 2022 VISION Conference, January 18 -19, in Arizona. The conference is now in its fifth year and the world of data and technology has grown rapidly since VISION last convened in 2020.

Eric Davis, Meister Media Worldwide Managing Director, says the development and adoption of regenerative agriculture practices are accelerating. “The 2022 VISION Conference provides an in-person forum to connect and engage with the innovators leading these industry advancements.”

“A couple years ago, the industry was focused on technologies that could be deployed to boost efficiencies within ag production. Today, the landscape has expanded significantly as agribusiness has moved into the mainstream media and new voices now have a direct impact. The entire food value chain needs to be responsive, integrating new systems and capabilities, to meet heightened consumer expectations,” says Richard Jones, Meister Media Worldwide Corporate Content Director and VISION Conference Chair.

The 2022 VISION Conference features one main track of programming, expertly focused on the timely top priorities for agriculture and technology: regenerative agriculture, automation, connectivity, and transparency. Attendees will engage with a mix of expert presentations, panel discussions, active Q&A and debate, small group roundtables, and high-value networking.

Learn more about the conference from Davis and Jones in this preview interview.
2022 VISION Conference preview 13:28

AgWired Precision, Audio, Media, Precision Agriculture