- Wrangler® partnered with cotton growers in five states to create a locally-sourced denim collection that honors land stewardship and champions state pride. The Wrangler Rooted Collection™ is a limited, premium line made from 100 percent sustainable, traceable-to-the-farm cotton. Each piece is grown, milled, cut and sewn in the United States, helping to ensure America’s denim heritage for future generations.
- To help residents, farmers, and ranchers affected by the devastation caused by recent flooding, U.S. Secretary of Agriculture Sonny Perdue has directed the U.S. Department of Agriculture to aid Iowans in their recovery efforts. USDA staff in the regional, state, and county offices are providing a variety of program flexibilities and other assistance to residents, agricultural producers, and impacted communities at large.
- UnitedHealthcare brought its 4-H Food Smart Families program to the Florida Capitol Courtyard in Tallahassee on April 5. More than 700 4-H youth from across the state, including 4-H Health Ambassadors, participated in the event by motivating Floridians to adopt healthy lifestyles and become ambassadors for better health in their communities.
- The Collaborative for Fresh Produce is a new non-profit organization that is partnering with commercial farmers and food banks to fight hunger by fighting food waste.
- AdFarm has been selected as the new North American agency of record for New Holland, a brand of CNH Industrial. AdFarm will serve as the marketing and communications partner for New Holland North America, including their agriculture and construction products.
- The American Farm Bureau Federation has promoted Paul Schlegel to vice president, public affairs. Schlegel has been handling interim duties in this role since October, overseeing the Public Policy, Economics, Communications and Advocacy & Political Affairs teams.
- The American Farm Bureau Federation is accepting speaker proposals for the 2020 AFBF Annual Convention & Trade Show in Austin, Texas this January, 17-22, 2020. Submit your proposal by Friday, May 24, 2019.
- Starting with the May 10 issue, changes will be made to the World Agricultural Supply and Demand Estimates Report (WASDE). To learn more, please see a detailed list of changes and tables that will be modified.
