Progressive Agriculture Safety Day®, the largest rural safety and health education program for children in North America, has officially been licensed in Brazil. The program is part of the Progressive Agriculture Foundation® (PAF), and the expansion is made possible through support from Agrium, a leading global agricultural solutions company and long-time sponsor and supporter of the program.
Brazil will become the third South American country to offer Progressive Agriculture Safety Day® events, in addition to PAF’s well-established presence in the United States and Canada. The program has been very successful in Argentina and Uruguay since its start in 2012, thanks to continued support from Agrium.
“The need for agricultural and home safety is universal,” said Susan Reynolds, Interim CEO, PAF. “It’s rewarding to see our curriculum reaching children and communities outside North America. As we enter our 21st year, we will continue to broaden the Safety Day program’s reach to help educate even more communities of children.”
As part of the expansion to Brazil, information on how to plan an event, along with country-appropriate lessons, will be translated into Portuguese. Curriculum is currently available to trained coordinators in English, French and Spanish.
“We are excited to be a part of the expansion of safety training to another key agriculture market in South America,” said Rose Lecky, manager of corporate social responsibility, Agrium. “With the continued support of our retail network, including Agrium, Utilfertil and Agroservicios Pampeanos, more farm communities around the world will receive life-saving information.”
Agrium has agreed to a three-year commitment and will implement the safety program through Utilfertil by Agrium and Agroservicios Pampeanos (ASP).