During the 2015 annual meeting for the Crop Insurance and Reinsurance Bureau, a panel was formed to talked about the impact of big data on crop insurance. One of those panelist was Deb Casurella with MyAgData and Chuck caught up with her as she shared her insights into this rapidly evolving industry.
“We take data from the tractor and tie it to a crop insurance policy and the land to allow a crop insurance agent or producer to have an accurate acreage report for USDA program participation.”
Deb said they are in the early stages of using the data so early adoption is small, but once farmers see the results they expect it to takeoff similar to the technology of auto steering. “People will understand that it’s accurate, it’s audible, it can stand up in compliance review and they are going to want to use the data that is collected on the farm.”
She also added that she believes that the farm technology is ahead of where the USDA is. Data privacy was also discussed along with how adaptable their system is when it comes to the color or type of equipment the farmer is using. Listen to those topics and more in Chuck’s complete interview with Deb here: Interview with Deb Casurella, MyAgData
2015 Crop Insurance & Reinsurance Bureau Annual Meeting Photo Album