The 96th annual convention of the American Farm Bureau Federation is being held in San Diego starting this weekend.

Among the highlights are a new IDEAg Innovate Conference and Trade Show that will preview for invited guests on Friday night and officially kick off on Saturday morning at 8 am featuring topics such as big data, drones, and Internet strategies for farmers and ranchers. The meat of the convention kicks off with AFBF president Bob Stallman’s address at the opening general session on Sunday morning.

I talked to AFBF Executive Director of Industry Affairs Dan Durheim to get some more information about what to expect when I head to San Diego on Saturday. Interview with Dan Durheim, AFBF

Learn more at annualconvention.fb.org.