During our general sessions today at the 2013 Agri-Marketing Conference we got to publicly honor our agribusinees and marketer award winners. First up was Thad Simons, President/CEO, Novus International. Thad is the NAMA 2013 Agribusiness Leader of the Year. This award is NAMA’s highest honor. The award honors outstanding leaders like Thad in agribusiness, education, government service or other agribusiness related areas who exemplify excellence in agribusiness by their significant contributions to the industry.
Listen to comments Thad made this morning here: Thad Simons Remarks
In our next general session we honored Steve Vandeberg, director, endectocide marketing, Merial Limited. Steve is the 2013 NAMA Marketer of the Year.
Steve’s work in parasiticides pioneered a golden era for the cattle industry. He developed the launch campaign for IVOMEC® (ivermectin)– the iconic industry brand; thus creating the cattle endectocide category and one of the first 100 million dollar dose form cattle products in the United States. Steve has worked to maintain the IVOMEC Brand sales and margin in the face of branded competition and one of the most aggressive generic onslaughts seen in the industry. Steve continues to play key roles in groundbreaking work that grows awareness and sales – leading key product introduction efforts and authoring training materials.
Listen to comments Steve made this morning here: Steve Vandeberg Remarks