Harvest PR & Marketing, Inc., is pleased to announce the recent addition of industry veteran Eric Davis as account director, and the promotion of Adriane Marten to digital and social media manager.

As account director for Harvest, Davis will be instrumental in managing key food and agriculture accounts, guiding strategy and developing new business for the agency. His food category experience includes product launch, education, policy and advocacy campaigns for organizations, such as National Cooperative Grocers Association, the Institute for Agriculture and Trade Policy’s Food and Society Fellows, Organic Valley and Organic Trade Association.

Harvest also promoted Adriane Marten from account coordinator to digital and social media manager. Since joining the agency in February 2012, Marten has spearheaded numerous digital and social campaigns for food and farm clientele, including U.S. Apple Association, National Watermelon Promotion Board, Farm Journal Foundation and Willamette Egg Farms.

In her new role, Marten will continue to focus on enhancing and integrating strategic content across multi channels to support key communications objectives.