RFA Ethanol Podcast

I Want a Deep Fried Turkey

Chuck Zimmerman

Thought I’d share this entertaining safety message for all of you who will be frying turkeys this week. Watch and see how long it takes for the song to get out of your head.

Families have a new person to be thankful for this Thanksgiving season…William Shatner. In 2011, State Farm® teamed up with Shatner to produce a short video called “Eat, Fry, Love: A Cautionary Tale” that dramatized an actual accident where the celebrity was burned in a turkey fryer mishap on Thanksgiving.

As a result of the video and safety campaign last year, State Farm grease and cooking related fire claims occurring on Thanksgiving Day were carved in half, resulting in the lowest number of Thanksgiving Day cooking fire claims in a decade. It seems that William Shatner really DID help save the world from exploding turkeys.

“I love to fry turkey and have been doing it for years but I am not immune to frying accidents,” says Shatner. “People need to remember that hot oil and turkey can be a dangerous combination.”

To get the safety message out in 2012, State Farm worked with John Boswell, aka melodysheep on YouTube, to auto-tune the Shatner turkey fryer video. Called ” Eat, Fry, Love: A Cautionary Remix ,” Boswell injected the perfect blend of creativity and repetition to create a Thanksgiving safety anthem sure to have families clamoring for a moister, tastier turkey.

Food, Video

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