Sustainability is an overused term, according to Nevin McDougall, Senior VP for BASF Crop Protection, North America.

“Getting more productivity, more efficiency, with less impact on our resources and our environment – that’s what it’s all about,” Nevin told me at the conclusion of the 2012 BASF Agricultural Solutions Media Summit in Chicago last week.

Nevin was very pleased with the discussion at the summit focused on innovation. “We delved into key topics and had first hand experience from people involved in the value chain that have a true perspective on what it means to move agriculture to a different point in its evolution,” he said.

Listen to my interview with Nevin here. BASF's Nevin McDougall

I talked to Nevin during the summit “high point,” so to speak, at the top of Willis Tower. I just got the photos yesterday that were taken on the Skydeck Ledge of the tower, which was really so fun.

This picture is me with members of the fabulous BASF communications team – Pat, Nadine, Daniel and Kristen – towering over the city of Chicago at night. Thanks to all of you for a very informational and fun event.

Check out photos from the summit here – Photos from BASF Ag Media Summit