In this week’s program you’re going to hear why the Agri-Marketing Conference is such an important program to have on your schedule each year. I’ve taken some excerpts from two of our keynote speakers, Peter Sheahan and Ross Shafer as well as an interview with one of our Conference Planning Committee members, Scott McClure, and put them into a program. …
BASF Survey Confirms Glyphosate Resistance
Farmers are responding to the threat of glyphosate resistance, according to results from a recent national BASF survey. The survey found that about four out of five farmers plan to alter their weed control programs in 2012 due to resistance issues. More than 50 percent of farmers surveyed acknowledged the existence of glyphosate-resistant weeds in their fields, and many of …
MGEX Debuts Canadian Conference Call
The Minneapolis Grain Exchange has been doing a monthly conference calls with commentary on USDA crop and supply/demand reports for many years. Now they are doing the same for their friends north of the border. Today was the inaugural MGEX conference call in conjunction with the Stats Canada agricultural data releases, following the release of March Intentions of Principal Field …
Iowa State Student NAMA Wins Marketing Competition
The announcement of the student NAMA team that wins the annual marketing competition at the annual Agri-Marketing Conference is always so emotional. There are smiles, cheers and tears. And you even find them on the students too! This year the winning team is the Iowa State University Student NAMA team. I did not get to be involved in the team …
Flapcakes with Chef Ray
Chef Ray made both kinds, pancakes and flapjacks. We call them flapcakes. So did you AgWired fans at the 2012 Agri-Marketing Conference survive the Brownfield Party for a little After Party Pancakes with Rhea + Kaiser? These folks did and I did too. There’s just something about having an early morning breakfast and then a later in the morning breakfast …
NAMA Membership and Conference Attendance Growth
The 2012 Agri-Marketing Conference was a good one with an attendance near the record set in 2000 according to National Agri-Marketing Association President Beth Burgy, Broadhead. I spoke with Beth during the conference and agreed with her statement at our board meeting that it is really nice not to have major “issues” to be dealing with. However, the NAMA Executive …
Some #NAMA12 Social MentionAtivity
We always want to know about how to measure social media. Do you with there was some simple mechanism that just takes one click? Yeah. Me too. Here’s a graphic looking at the 2012 Agri-Marketing Conference hashtag – #NAMA12. This is using Social Mention and looking at the “all” category. I like seeing 102 unique authors and zero negativity! It’s …
Farm Bill Work This Week
While farmers are busy getting crops in the ground this week, members of the House and Senate Agriculture Committees will be busy trying to get a 2012 Farm Bill off the ground. As the Senate Ag Committee released a draft proposal on Friday, several agricultural organizations sent a letter to the leadership thanking them, while at the same time expressing …
Sprucing up Springtime
My work is never done around the house. There’s always something to be cleaned or fixed or planted or watered. I told my mother this weekend that’s all I feel like I do is feed and water things around our house, whether it’s the horses, the black kitty, my family, or now our new trees. They completely transform the front …
2012 NAMA Best of Show
Thanks to a little help from the NAMA staff I can share photos of the Best of Show winners from the 2012 Best of NAMA competition. Up first is Best of Show – Advertising Client: South Dakota Corn Growers Association, Sioux Falls, SD – Teddi Mueller Agency: Paulsen Marketing, Sioux Falls, SD – Mindy Dale Message: Agriculture is a growing …