During Commodity Classic Pioneer Hi-Bred was talking about farmers getting FIT®. At first I thought this was a new exercise program but it is actually the Pioneer FIT® Harvest Mapping System. I got the full explanation from John Chism, Pioneer Senior Marketing Manager. He says FIT stands for Field Information Tool.

As farmers look to 2012 planting John says the Pioneer FIT Studio software allows them to tie into their dedicated mapping center which provides high quality color maps on a rapid turn around basis. Here’s a description of how it works:

Move your yield monitor and GPS receiver to your tractor before planting – your Pioneer sales representative can help you with this. After planting, your local sales rep submits your GPS enabled planting data to the Pioneer Mapping Center and within a few weeks will provide you with high quality planting maps. These maps provide a visual reference of what products and traits are present and can help you apply the right herbicides and insecticides on the right acre.

In addition, you can easily identify the hybrids and varieties planted in each field and the date they were planted and at what planting rates, augmenting or replacing traditional handwritten planting notes.

Listen to my interview with John to learn more here: Interview with John Chism

2012 Commodity Classic Photo Album