The Novus International team rallied around Wally again this year at the Cattle Industry Convention. The company also had a new product announcement.
Novus International, Inc., announces the release of NEXT ENHANCE®, a source of plant extracts that affects the rumen environment to consistently boost both efficiency and weight gain in beef cattle.
NEXT ENHANCE is a source of cinnamaldehyde and garlic oil (containing the active ingredient diallyl disulfide), which have been shown to favorably modify rumen fermentation. This allows dietary carbohydrates and proteins to be more efficiently used by the animal.
On hand to discuss NEXT ENHANCE was Jim Gerardot, Executive Director, Global Strategic Marketing for Novus. He explains why this natural product is a great new option to optimize weight gain in cattle.
Listen to my interview with Jim here: Novus Introducers NEXT ENHANCE