The Irish Guild of Agricultural Journalists has just released a 50th Anniversary document (pdf) that includes historical information and photos. Here are a couple of samples:

In 1961 we had a visit from John Hayhurst, President of the Guild of Agricultural Journalists, London. He was editor of a weekly called The Smallholder. He was exploring Ireland’s potential for membership. He was met by Henry Kennedy, director of IAOS (now ICOS) and General John Costello, chief executive of the Irish Sugar Company.

New scope had arisen with the imminent launch of RTE television and the growing significance of public relations for the larger agricultural bodies like the Department of Agriculture, the Irish Sugar Company and the newly formed Bord Bainne.

and

The Guild’s Journalism awards honour professionals who have achieved excellence in journalism and communications. The awards were initiated in 1976 in honour of the late Vincent Colgan, public relations manager with Bord Bainne (now the Irish Dairy Board).

The Journalist of the Year was selected by nomination and ballot of Guild members and was presented with the bronze bull. There was just one annual award which was presented at the Bord Bainne sponsored function for the Guild, held on the eve of the RDS Spring Show.