BASF Provides Connectivity for NAFB Meeting

Cindy Zimmerman

The 68th Annual NAFB Convention is officially underway in Kansas City. Hundreds of broadcast council and allied industry members are already working hard in between catching up with friends we see only once a year! Our thanks to BASF for providing so much at the NAFB meeting to help farm broadcasters continue to provide “Insight for Agriculture – Every Day” …

BASF, NAFB

Zimfo Bytes

Melissa Sandfort

Pfizer Animal Health has added to the expertise and services available to its customers by adding four marketing and creative professionals to its U.S. Cattle Marketing team — Ryan Dunn, Jean Lonie, Charlotte Ami Yi-Kochoa and Heather Campbell. Amanda Bacon, Prairie Grove, Ark., was crowned the 2011-12 National Hereford Queen during the American Royal National Hereford Show. CHS Inc. announced …

Zimfo Bytes

Take Personal Responsibility For Obesity

Chuck Zimmerman

Our latest ZimmPoll seems to have hit a nerve judging by the number of responses. We asked, “What is the cause of obesity?” Eighty six percent said Bad eating/exercise habits! Only 8% said Over processed food, 4% said Genetics, 2% said Fast food restaurants and no one chose Lack of food regulation. Eating really is a personal choice as well …

ZimmPoll

USFRA Now A Year Old

Chuck Zimmerman

It has been a year since the announcement of the U.S. Farmers & Ranchers Alliance. I remember speaking with Rick Tolman, CEO, NCGA, about the newly formed alliance then. This week USFRA held its first annual meeting preceded by a board meeting. After the program was over I visited with Rick to find out what has been accomplished. Rick says …

Ag Groups, Audio, USFRA, ZimmCast

More Productivity Through Better Focus

Chuck Zimmerman

The kick-off session for NAMA Trends in Agriculture is “Focus Pocus: 24 Tricks for Regaining Command of Your Day.” Our presenter is Paul Burton, QuietSpacing. I visited with Paul about his topic because, like a lot of busy people today, I am always looking at ways to become more productive. Paul says one of the ideas he wants people to …

Audio, NAMA

NAMA Strategic Plan

Chuck Zimmerman

The National Agri-Marketing Association is rolling out a new Strategic Plan. It was previewed at the NAMA Leader Workshop by the NAMA Executive Committee. Here’s Marvin Kokes, NCBA, presenting one of the three key strategies from the plan. Marvin says those three strategies are; Increase our strategic partnerships on both the local and national levels; Communicate with members and partners …

Audio, NAMA

NAMA Leadership Workshop

Chuck Zimmerman

Prior to the NAMA Trends in Agriculture session a Leadership Workshop was held for chapter leaders and others. The Chair for the workshop is Amber Harrison, Bratney Companies. I spoke with Amber about what the workshop offers to member leaders. She says the theme of the workshop is “Progress Through Programming and Productivity.” The focus is how chapters can improve …

Audio, NAMA

Study Shows Strong Agreement Between Farmers and Consumers

Melissa Sandfort

Consumers’ interest in agriculture and personal respect for farmers is high, even in countries where less than two percent of the population works in agriculture, according to the BASF Farm Perspectives Study, which surveyed 1,800 farmers and 6,000 consumers. Yet farmers and consumers also agree that farmers’ reputations remain low. The study, which outlines the way farmers and consumers view …

BASF, Farming

Outgoing NAMA President Has Positive Message

Chuck Zimmerman

Outgoing NAMA President Vicki Henrickson, BCS Communications, has presided over her last board meeting. That is if she passes the gavel tomorrow at lunch. Vicki is one of the most energetic cheerleaders for NAMA that I know. I spoke with her after the meeting to find out some of the informational highlights from today’s meeting. Membership is up, meeting attendance …

Audio, NAMA

Swanson Russell Promotes Four

Melissa Sandfort

Swanson Russell announces the promotions of Staci Nass, Shelton Crouch, Nicole Hansen and Kassi Williams. In the Lincoln office, Nass was promoted from graphic-tech specialist to graphic designer. She began her career with Swanson Russell in 2004 as a production artist. A native of Lincoln, Nass graduated with an associate degree in graphic design from Southeast Community College in Milford, …

Agencies