What’s new with Alltech? That’s a good question and one I posed to Billy Frey at the NAFB Alltech Trade Talk booth recently.
According to Billy one of the things this year is the fact that crops are still in the fields and that means a greater chance of molds and mycotoxins. He says that one of their core competencies is being able to understand how they will affect feed and animal nutrition. He says they’ll continue doing new research, especially since they have their new Nutrigenomics Center. They have a number of new products in the pipeline.
I asked him how the World Equestrian Games are going since Alltech is the sponsor of the games in 2010. He says almost 200,000 tickets have already been sold and it’s going to be a great place for promoting the brand.
You can listen to my interview with Billy below: