Alpharma’s Reach Teach and Learn Program

Cindy Zimmerman

Alpharma Animal Health is reaching out to teach young people more about agriculture through a grassroots educational program called “Reach Teach and Learn.” The company launched the program earlier this year at the 2009 Agriculture in the Classroom Conference in St. Louis, Missouri. The program supports local school districts and colleges through initiatives that encourage students to learn more about …

Audio, Education, World Dairy Expo

USCP Launces SorghumCheckoff.com

Chuck Zimmerman

The United Sorghum Checkoff Program has a new website. USCP Communications Committee Chair Billy Bob Brown said the new site is dedicated to sorghum producers and their interests. “My hope is that producers will take advantage of the new site, because it is there for them to use,” Brown said. “The Web site will allow producers to take advantage of …

Ag Groups, sorghum

Todd Johnson New VP For NCBA

Chuck Zimmerman

The National Cattlemen’s Beef Association has a new VP of Owner-Member Services. He’s Todd Johnson and he was with the Kansas Livestock Association. He’s schedule to start his new position in January. NCBA’s producer leaders recently created an organizational strategic plan to better serve members, and NCBA CEO Forrest Roberts subsequently re-aligned staff to better execute the plan, and created …

Ag Groups, NCBA

Livestock Publications Council Boot Camp

Chuck Zimmerman

It’s time for another Livestock Publications Council Boot Camp. This is for designer, writers and photographers. It happens the day before opening day of deer season in Missouri just in case you wanted to know that. Speakers and topics will include: Adobe InDesign & Adobe Illustrator – Presented by Shari Holloway and Amber Martin, EDJE Technologies Writing Better Headlines & …

LPC

Social Potatoes

Chuck Zimmerman

Baking a potato is not a difficult thing to do unless you’ve never done it before and have no idea how. There’s help for consumers now from the U.S. Potato Board. Potato classics go convenient and digital. The United States Potato Board (USPB) recently launched a campaign to help remove the time-barrier between busy moms and potatoes. It revolves around …

Ag Groups, Potato, Social Networking

Dairy Farmer Leading Social Networking Charge

Chuck Zimmerman

As more and more farmers embrace new and social media mechanisms it’s only natural that they will see them as channels to connect with and educate the consuming public. I think dairy farmers lead the way. Take Will Gilmer, Gilmer Dairy Farm, for example. He’s just started a new video series on YouTube called MooTube Minute. Additionally, he has created …

Dairy, Social Networking

Wheat Leaders Traveling

Chuck Zimmerman

Steve Mercer, U.S. Wheat Associates, Inc., says, “We’re posting photos from the Wheat Leaders Team now traveling in Colombia, Peru, and Mexico on our Flickr site.” He’s right. Here’s one of them captioned: Wheat Leaders at Pastas Doria, Bogata, Colombia, with Supply Chain Manager Guillermo Botero. Great use of Flickr to “photo-blog” a trip. Find all the photos in their …

Ag Groups, Wheat

Immersion In New Media

Chuck Zimmerman

The BlogWorld & New Media Expo is next week folks. Have you registered? I’m serious. If you work in ag media, agency, company marcomm then you should really consider being there. This is your professional improvement opportunity to be immersed in new and social media for 3 days. That’s where you’ll find ZimmComm. If for some reason you can’t make …

Uncategorized

Wrapping Up The Global Dairy 500 Conference

Chuck Zimmerman

Wrapping up the Global Dairy 500 Conference was Dr. Pearse Lyons, Alltech President. Dr. Lyons summarized many of the presentations with a series of take home messages. The focus was on the future of dairy farming, the integration of a brand, methane production, cow comfort, tourist attractions, education, milk marketing with nutrition also being a key topic. Additionally, a strong …

Alltech, Audio, Dairy