Successful Farming magazine and John Deere have received some recognition for their integration of web based communications content from the min magazine Integrated Marketing Awards.
Successful Farming magazine and John Deere have been awarded the min Integrated Marketing Awards First Place honor in Web/Online Bundling for their partner program, CropTechTour. min’s Integrated Marketing Awards salute the campaigns, ongoing programs and innovative people who’ve raised the bar on magazine marketing programs. The CropTech Tour program was recognized for in the integrated web content, video, print integration, and customer interaction throughout the program.
Successful Farming was also a Merit winner in the Events Category for the Super Powering Profits program, which was sponsored by Asgrow. For a complete list of finalists and winners, please see the min website.
According to Jana Reiker, Sales Development Manager, Successful Farming, “For the 2nd straight year, SF has won a First Place Award at the min Integrated Marketing Awards in New York. The min (media industry news) awards included some tough national consumer publications in our category, and Successful Farming represented the Agriculture Industry very well.
It’s been a pleasure to work with Barry Nelson at John Deere; Kelly Schwalbe & Leigh Ann Cleaver from BCS; and our Editors, John Walter and Jeff Caldwell; along with a great partnership with the Certified Crop Association members on the CropTechTour, and see this program be so successful and continue to grow with our Agriculture Online audience.”