During the AMS InfoExpo session, one of the people I spoke with was John Deere’s Barry Nelson. Cindy was right near by to take a picture.
Barry says that we’re starting to transition to 360 degree media. He says that editors used to write for just magazines but some are now producing video which means they’re now farm broadcasters. He says he can see a day where the AMS combines all the elements of the farm media in one big convention.
Barry says that companies are still trying to figure out the new social media mechanisms and meetings like this help them do that.
You can listen to my interview with Barry here: ams-08-nelson-media.mp3
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