Waitt Agribusiness is the latest addition to the Learfield News Group.
“We rep Brownfield, America’s largest ag radio network, American Ag Network, Kansas Ag Network, KFRM, and KRES Radio, so Waitt is a logical addition,” said Stan Koenigsfeld, President of Learfield News. “We have made a significant investment in technology and human resources in order to make buying farm radio as easy as we can for our clients. For years we have been operating like CBS and ABC radio networks without being able to efficiently blackout areas of a state. With this new technology we’re able to increase flexibility in our wired networks to make it easier to buy one station or the whole network. ”
“While some things are changing, Learfield’s commitment to agriculture isn’t.” Peter Shinn, headquartered in Nebraska, will continue as Farm Director for Waitt Agribusiness. Shinn has done an outstanding job providing regional farm news that farmers rely on in Iowa, Nebraska and South Dakota. “Waitt and Brownfield farm broadcasters talk to more farmers everyday than any other media outlet,” added Koenigsfeld.
For more information on Waitt Agribusiness contact your Learfield rep or Joyce Steinman – 573-556-1224 – joyce@learfield.com.
WAITT AgriBUSINESS is a division of Learfield Communications, Inc. Learfield opened for business in 1972, feeding farm programs to nine radio stations in north-central Missouri. Today, Learfield has two principal divisions: Learfield News and Learfield Sports headquartered in Jefferson City, MO. The Company produces, syndicates, and distributes radio programming and other information services to radio stations, Internet users and other customers around the world.