I think this is an agricultural story since this man is holding something that contains ethanol and fruit juice. That works right? One of the inventions of the Ethanol Promotion and Information Council (Joanna Schroeder) is the “e”-tini, a very colorful martini. Actually there are 3 different ones and I’ll have to update this post to provide the details on …
Podcasts From Alltech
I picked up a card while at the Alltech International Feed Industry Symposium this week and didn’t really even look at it until this morning while I was playing a little catch up here in my hotel room. It’s a direct mail piece for Alltech’s Bioplex and their podcasts! They’re producing them to target specific animal species producers and they’re …
Interview With Tonya Dana
You may remember the tragedy that occurred last year at the first IndyCar race when Paul Dana was killed in a pre-race crash. I had conducted his last media interview prior to that. I finally had a chance to do a short interview with his wife, Tonya here in Indy. Paul is the man who worked so hard to bring …
Wyffels Picks Hondo Group
It looks like The Hondo Group is moving forward quickly in its development by landing a great new client. Wyffels Hybrids, one of the nation’s largest independent hybrid seed corn companies, announced today the selection of The Hondo Group as its new agency of record.” The agency was selected by the executive and senior management teams at Wyffels following an …
Joining AARWBA
I’ve been covering enough IRL races for EPIC that I decided to join the American Auto Racing Writers & Broadcasters Association. Actually president Dusty Brandel talked me into it. This morning Laura and I attended their annual awards breakfast. Helio Castroneves (right), the Indy 500 pole winner joined us for a short question and answer session. He was very upbeat …
The e is Everywhere
The Ethanol Promotion and Information Council has been promoting the “e” as the brand for ethanol. So if you’re going to brand something you slap that baby everywhere you can. In this case even on a funny looking little golf cart. The cart is being driven by EPIC director of marketing, Reece Nanfito. Waving at me is Laura McNamara. At …
Ethanol Car in Practice at Indy
It’s Miller Lite Carb day here at the Brickyard. Let’s just say that after looking at the fans it’s safe to say that not all the ethanol being poured here is going into cars. This morning the Indy cars got an hour of practice in. I got here just in time to see them pull into the pits. Traffic was …
The Truth About Ethanol and Indy
We got to the Scott Sharp Patron party a little late yesterday but we did sample a very good margarita. I think this is a sharp looking car don’t you? I noticed a guest editorial on Dean Kleckner’s Truth About Trade and Technology website that I think sums up the feelings of a lot of farmers this weekend. It’s written …
Not a Blah Day
This year I’m renting a Nikon 80-400mm zoom lens to enhance my shooting experience. While I was practicing in turn 3 here at the Speedway I noticed The Other White Meat on display (rotating billboard). Now I’m hungry. Tonight a group of us are going to the Scott Sharp, Team Patron event at El Torito Grill, a restaurant near our …
Indianapolis Skyline
It’s a beautiful day here in Indianapolis as you can see from this photo I hope. Sometimes you get a nice picture at the most unexpected times. These are the Indy flags in front of the downtown skyline. At today’s Ethanol Summit, which you can learn more about over on Domestic Fuel I ran into a man representing the Minnesota …