This multi-state ZimmCast is about satellite radio with an interview with XM Satellite Radio VP, Roderick McKenzie.

Roderick talks about some interesting data applications using their satellite system and I asked him about using it for agricultural information and marketing to rural audiences. He says that’s something they’re very interested in.

I am also doing a side-by-side comparison of both Sirius and XM on my trip across country. Call it “Dueling Satellite Radios.”

Listen here: ZimmCast 73 (16 min MP3)

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