My final day at Commodity Classic is coming to an end. Rain and mostly cloudy skies were not able to put a damper on my last day.
It was an early morning due to the Monsanto press conference at 7:30. Not strategically, or comfortably thinking, I wore shoes with a heel. As the day went on, the amount of time spent on my feet started to accumulate just as fast as my feet started to swell.
Regardless of any inflation below the ankle, I was mentally charged by the energy of all the people in the general session this morning. John Phipps from Farm Journal Media was an entertaining and focused emcee introducing the dynamic set of speakers from Secretary Johanns to the governor of Minnesota and of course one of the favorite country artists from this conference, Michael Peterson.
The phrase “conference center” can be misleading, especially for anyone involved in the media at a meeting such as this. One would think the phrase would imply a central location for all activities, but me (in my poorly planned high heels) trekked from the second floor media room to the third floor general session and then across the street to one hotel and then back to the second floor media room and back across the street to another hotel. Again, I reiterate my poorly planned footwear complicated these travels.
All of these walks were before lunch and completely worth everything I learned.
After lunch I attended a learning session presented by Tom Dorr, Undersecretary of Rural Development for USDA. He is a self-professed optimist for rural America and presented his vision for prosperous rural economies across the country. Part of his plan enables Americans to have choices on where to live and how to where. One of the main tools for allowing these opportunities would of course be technology and connectivity.
Tonight I was able to meet with different ag media such as Successful Farming and Farm Journal. Companies and their publications such as these show a high level of interest for students to be developed agriculture journalists. They are looking for educated and experience writers who will embrace the opportunities technology allows for today and will present for us in the future.
I am fortunate to take part in a program that offers this level of professional development and networking opportunities. I think this is a testimonial for all of those that I’ve met, been sponsored by, or have spent time with this week toward their level of dedication for quality of coverage of this industry. I am sincerely grateful for the time and experience I’ve had here in Anaheim.
I have an early flight, but I will hopefully be able to post one more entry from the OC…