World Dairy Expo Is A Really, Really Big Show

Chuck Zimmerman

World Dairy ExpoAs you may now know, ZimmComm is working in cooperation with the World Dairy Expo on the Expo Blog. The level of activity on the new website will increase as we get closer to the event. I knew it was a big show but didn’t know how big until now.

World Dairy Expo Among Top 100 Tradeshows in U.S.

MADISON, WISCONSIN – World Dairy Expo, an international trade and cattle show for dairy producers, ranked 85 th on the country’s list of largest tradeshows, according to Tradeshow Week, North America’s leading publisher of tradeshow information and exposition news. Compiled annually and published in April, the Tradeshow Week 200 ranks the 200 largest tradeshows in the United States and the 50 largest in Canada. Rank is determined by net square feet of paid exhibit space.

Up nine spots from last year’s rank of 94, World Dairy Expo is the largest production agriculture show among the top 100 which includes a variety of industries, from apparel to consumer electronics and health care to sporting goods, and it’s the only show among the top 200 that resides in Wisconsin.

“A jump of nine rankings is remarkable,” says John Rozum, World Dairy Expo Sales Manager. “This is not a shrinking business.” In fact, according to Tradeshow Week, tradeshows across the country saw increases across the board with exhibiting companies up three percent for 2004, while net square footage and show attendance figures grew over two percent.

For more information contact Lisa Behnke.

World Dairy Expo