The Final TNR With The New NRECA President – Great Reporter Feedback

Chuck Zimmerman

Here’s Cindy interviewing Mike Treadwell (Oklahoma), new President of NRECA. Mike actually takes the reigns tomorrow officially. We’ll use the audio from this interview for the last NRECA Convention Talking News Release we’ll produce tomorrow.

Maybe you wonder if any reporters actually use what we send? Here’s an emailed reply we got this morning from a TNR we sent yesterday:

Chuck & Cindy,

Thanks for the NRECA Convention release with Conrad Burns. I’m using it on my Noon report.

Best Regards,

Bill Ray
104 Radio Road
Powells Point, NC 27966
Posted by Hello

Ag Group, Audio, Talking News Release

NRECA Sends Talking News Release to over 2,300 Reporters

Chuck Zimmerman

It was a busy day at the NRECA convention. We worked out of the newsroom and produced a couple of Talking News Releases today and conducted interviews for several that are going out tomorrow.

You can see the first one we did today here: NRECA Convention Release

This release was sent out nationally from the newsroom. We’re mobile! I can’t say how much I liked the internet connection they set up here. It was secure wireless and faster than anything I’ve used yet! In fact, the emails to the reporters went faster than my Dell Inspiron could send them! My Outbox was constantly empty as my contact database program slowly pumped out the release to Outlook. Wish I had that much speed at the office.

Ag Group

Run The Audio & Video Into The Newsroom Please

Chuck Zimmerman

Here’s what every good newsroom should have in it. It’s a monitor with a video feed from the general session and with it a mult box, which contains the audio feed, allowing multiple reporters to plug in and record the speeches! It makes it so much easier for reporters, especially when the newsroom and ballrooms are so far apart.

I wish every convention or organization would do this. Posted by Hello

Ag Group, Media

The Best Reporter In The Business

Chuck Zimmerman

Working on a Talking News Release for NRECA, Cindy is focused on editing audio from the first general session. She is much faster and better at editing audio and writing than yours truly. That’s why I’m taking the picture and she’s working! Posted by Hello

Ag Group, Media

The ZimmComm Team Ready For Action!

Chuck Zimmerman

We just got set up in the newsroom at the San Diego Convention Center at the NRECA annual meeting. We’ve got audio piped in from the General Session Ballroom. Tomorrow former Senator Bob Dole will be the keynote speaker right after Glenn English, NRECA CEO, makes his opening speech. We’ll be using audio from the speeches as well as other audio we collect through personal interviews to include with Talking News Releases that will be sent out nationwide. Posted by Hello

Ag Group, Media

Put A Little Corn Power In Your IndyCar

Chuck Zimmerman

The ethanol industry is getting a new champion. It’s an organization called EPIC (Ethanol Promotions and Information Council). It’s so new that I guess their website isn’t open to the public yet ( But it should be available soon.

I’ll be travelling to Washington, DC this week to attend their press conference. The invitation says it’s an announcement about the IndyCar Series partnering with ethanol. ABC racing broadcaster, Jack Arute, will be emceeing the event. I don’t have information on who the speakers are yet.

The press conference will be at 11:00am, Thursday, March 3 at Union Station. If you would like to attend you can rsvp to Joanna Schroeder by email or calling 515-247-2868.

EPIC appears to be supported by Broin, Fagen, Inc. and ICM. Additional support is provided by ACE (American Coalition for Ethanol) and RFA (Renewable Fuels Association).

At the Commodity Classic last week I was given an invitiation by Tom Slunecka, Executive Director for EPIC. He was visiting with media members in attendance their to solicit interest in the new organization and it’s upcoming press conference.

Ag Group, Talking News Release

Next Stop San Diego

Chuck Zimmerman

The Commodity Classic is behind me and the next stop is San Diego for the NRECA (National Rural Electric Cooperatives Association) annual convention. Cindy’s with me on this trip as we set up shop in the newsroom to help NRECA distribute Talking News Releases from their convention.

We expect to send out a release about their CEO’s message to the membership on Monday and others as the topics and opportunities arise.

These early morning flights are getting to be the norm lateley. It’s only about 6am St. Louis time.

Later this week I’ll be in Washington, DC for a unique press conference for a new organization that’s been formed to promote the use of ethanol to consumers. Keep an eye out for the announcement which you’ll read first here at Agrimarketing Pros!

Ag Group