St. Louis was the location for the unveiling of the new “Healthy Beef Cookbook” at the annual meeting of the American Dietetics Association. This week’s MBIC report from the Missouri Beef Industy Council is with consumer information director Alane Lidolf, who talks about the new cookbook, how it was developed and how it benefits the beef industry.
Kathy Cornett Talks About Dairy Directory Project
This week I interviewed Kathy Cornett, CEO of McCormick Company, about a unique project her agency recently completed. They have published the first ever Southwest Plains Dairy Directory. This printed directory is also available in an online, searchable database. I thought it was interesting that a full service advertising agency created a publication but it’s not the first time McCormick Company has done something like this. Remember AgriTalk?
Learn How Beef Producers Influence The Checkoff
This week’s MBIC report from the Missouri Beef Industy Council is with board member John Kleiboeker of California, Missouri, who is also a member of the Cattlemen’s Beef Board Joint Nutrition and Health Issues Committee. John talks about how Missouri producers can provide input on how beef checkoff dollars are spent on the national level.
New MCGA President Outlines Priorities
CornTalk, a weekly program for the Missouri Corn Growers Association, features an interview with the newly elected president of the organization, Terry Hilgedick. Terry outlines the priorities for the organization this year, including the Missouri Renewable Fuel Standard, which will see significant action in the upcoming legislative session. Terry also talks about the corn harvest, comparing it to last year and as he puts it, “What a difference a year makes.”
What’s Going On At ZimmComm
You can learn more about what’s going on at ZimmComm on this week’s ZimmCast. Cindy and I do a little review of what’s happening and hope it’ll generate some ideas for you. For example we talk about our blog projects and some of the grower harvest interview work we’ve been doing for our clients.
Tune In To The Swinecast
It’s described as “Regular updates and entertainment on and about the pork industry.” It’s Swinecast. I didn’t even know about this until posting the ZimmCast into Yahoo Podcasts today.
ZimmCast On CoolCast Radio
Podcasting continues to become “mainstream.” Announcing CoolCast Radio. Agwired’s ZimmCast is a charter program offering of the new internet-delivered audio programming network. I’d love to know what you think about it. The company has not made its big media splash about this yet although the service is up and running.
Chef’s Chili Challenge Results
This week’s MBIC report from the Missouri Beef Industy Council is with Marketing Director, Dawn Thurnau. Dawn tells us all about the Chef’s Chili Challenge and fundraiser that was held last week in Columbia, MO.
Diamond Pet Foods Buying Identity-preserved Corn
CornTalk, a weekly program for the Missouri Corn Growers Association, features an interview with Mark Brinkman, Diamond Pet Foods. Diamond Pet Foods has worked with MCGA’s Value Enhancement Program to develop premium price contracts with Missouri corn growers who supply identity-preserved corn for use in the company’s pet food business. Brinkman says this assures Diamond Pet Food will receive a consistent and safe source of corn!
He’s The Wisconsin Cow Czar
In this week’s ZimmCast I’ve got something a little different. You’re probably familiar with the Cow Parade, you know that public art exhibition that got started in Chicago some years ago. Maybe you collect the minatures that are now sold as fine collectibles everywhere. If you have wanted to know more about how a public art display that is all about a farm animal works then listen to my interview with cow parade, cow artist, Steve Kozar. Steve was painting his cow in his booth at World Dairy Expo, so we could even see him work! Steve said people were having fun with his last name but he really got a kick out of it when I dubbed him the “Wisconsin Cow Czar.”