Green Week in Cincinnati

Chuck Zimmerman

It’s going to be a green week in Cincinnati, OH as John Deere puts its new products on display. I don’t have much information because as you can imagine there’s a tight lid on the announcements until they happen. However, you’ll be able to see them all here on AgWired starting mid week. AgWired coverage of the John Deere product …

Agribusiness, John Deere

John Deere Applies Force to Corn Rootworm

Chuck Zimmerman

Syngenta wasn’t the only company on hand at their Learning Centers program in Milford, IA. So was John Deere and their Central Insecticide System. Here’s Ron DeFauw, John Deere Seeding Group, talking about a brand new way to apply Force Insecticide. Think of the box version of wine that you put in your refrigerator and you’ll have a pretty good …

Agribusiness, Audio, Corn, John Deere, Syngenta

GSD&M Agency For John Deere Commercial and Consumer Equipment

Chuck Zimmerman

John Deere’s commercial and consumer equipment division has selected its agency of record. John Deere, a major provider of advanced products and services for lawn and turf care, landscaping and irrigation, today announced it has named Austin, TX based GSD&M as the marketing & advertising agency of record for its Worldwide Commercial & Consumer Equipment Division (C&CE). After a four-month …

Agency, Agribusiness, John Deere

John Deere Gains Oriental Asset

Laura McNamara

The world’s largest manufacturer line of agricultural equipment plans to further broaden its reach. John Deere is expanding its small tractor manufacturing line in southern China. The company plans to acquire the Ningbo Benye Tractor & Automobile Manufacture Co. Ltd., located in Ningbo. Deere said it has signed a definitive agreement to purchase the Benye business and is seeking final …

Equipment, Farming, John Deere, Tractor

Tractor Co. Pulls in Gold For Country Living

Laura McNamara

The Country Living Association gets a new gold sponsor. The Association’s director, Courtney Yukis, says Tractor Supply Company now possesses a gold-level sponsorship. Tractor Supply Company joins Land O’Lakes, Purina Feed and Fastline Publications at the gold-level. Founding sponsors include John Deere, Allied Insurance and Nationwide Agribusiness Insurance Company. All Country Living Association sponsors promote rural living. Membership in Country …

Agribusiness, John Deere, Publication, Tractor

New Self-Propelled Sprayers From John Deere

Laura McNamara

John Deere is calling the new 30 Series Self-Propelled Sprayers its new line-up of intelligent-application equipment. The 4730, 4830 and 4930 Series Self-Propelled Sprayers set new standards for John Deere in sprayer performance, versatility and productivity. The company says its new line of sprayers is also supported by John Deere Commercial Application Dealers (CAD) and the Application Support Dealer (ASD) …

Equipment, John Deere

Deere CEO Addresses World Agricultural Forum

Chuck Zimmerman

One of the first speakers on the program here at the World Agricultural Forum was Robert Lane, Chairman and CEO of Deere & Company. I’ve got his full comments here for you to listen to if you’d like. It’s about 22 minutes. In it he speaks to the topic of investing in agriculture to create prosperity, the theme of the …

Ag Group, Audio, International, John Deere, Tractor, World Ag Forum

John Deere Keeping You Safe

Chuck Zimmerman

At the Commodity Classic John Deere gave away a very nice safe. The winner is Doug Rund, Twin Valley, MN. He’s a member of the Minnesota Wheat Council. Since this wouldn’t fit in the overhead on the plane he’s going to have it delivered by his local dealer. I think he’ll have to settle for putting your guns and other …

Commodity Classic, John Deere

John Deere Pink

Chuck Zimmerman

Here’s another post Commodity Classic ZimmCast for you. In this week’s program Cindy interviews John Deere’s Barry Nelson about how they’re marketing at Commodity Classic. Barry talks about the company being 170 years old and although he never would have thought it, they’re selling the logo on pink merchandise! You can download and listen to the ZimmCast here: ZimmCast 110 …

Agribusiness, Audio, John Deere, ZimmCast