The National Cattlemen’s Beef Association (NCBA) announced continued support for the Direct Interstate Retail Exemption for Certain Transactions (DIRECT) Act. This legislation introduced by Sens. Roger Marshall (R-KS), Tommy Tuberville (R-AL), and Cindy Hyde-Smith (R-MS) would increase marketing opportunities for smaller meat processors and give consumers more options to buy local beef. The National Cattlemen’s Beef Association (NCBA) and Public …

Voting is now open to select the winner of the 13th annual National Anthem Contest, sponsored by Norbrook. Four finalists have been selected, and the National Cattlemen’s Beef Association (NCBA) is inviting the public to vote through Nov. 15. Videos of the finalists are available for viewing and voting at https://convention.ncba.org/apply/national-anthem-contest/national-anthem-contest-vote-now. The public can vote once per day per person …

In ongoing discussions with the Trump administration ahead of the Dietary Guidelines for Americans release, the National Pork Producers Council has formally expressed concerns regarding the U.S. Food and Drug Administration’s forthcoming definition of “ultra-processed foods,” which could be damaging for consumers of pork products. The International Dairy Foods Association (IDFA) submitted comments to the U.S. Food and Drug Administration …

The National Cattlemen’s Beef Association (NCBA) responded to comments from President Donald J. Trump that suggested importing Argentinian beef as a solution to lower beef prices. NCBA’s family farmers and ranchers are concerned that rewarding Argentina with this expanded access to the U.S. market harms American cattlemen and women, while also interfering with the free market. The National Cattlemen’s Beef …

The 2026 Redbook from the National Cattlemen’s Beef Association is now available. The pocket-sized booklet can help cattle producers effectively and efficiently record their daily production efforts by simplifying record keeping, which can enhance profitability and reduce stress levels. If you were unable to attend one of the in-person Stockmanship and Stewardship events this year, you are in luck, because …

Shoppers preparing for upcoming fall holidays, including Thanksgiving, should brace for higher turkey prices this year. New analysis from the American Farm Bureau Federation’s Market Intel series says economic factors as well as disease challenges have driven wholesale turkey prices up about 40 percent. While prices may be higher, the analysis shows there will be enough birds to meet consumer …

Consumer demand for products like cheese, butter and yogurt that rely on protein and butterfat content continues to drive dairy sales growth in the U.S. and abroad. Over the past decade, milk delivered to U.S. dairy processing plants has become more nutrient-dense with higher levels of the two key components to meet rising demand. However, the pace of growth in …