The founder of Channel Bio Corp is leading a team of entrepreneurs to relaunch Midwest Seed Genetics across the Corn Belt for the 2017/2018 growing season.
Don Funk acquired Midwest in 2001 and it was one of the regional brands under Channel Bio when it was purchased by Monsanto in 2004. He is re-acquiring the brand to provide “farmers meaningful choice in the dynamic future that awaits agriculture.”
“Over the last several years, we’ve been closely watching the seed industry, spending a great deal of time listening to both farmers and seed industry professionals,” says Funk. “While there is great excitement for what the future holds, there is also frustration and dissatisfaction. The people of agriculture are being left behind. We will put them first again.”
In preparation for the launch, Funk is assembling a core team to drive Midwest into the future. “We’re focused on people who share a great entrepreneurial spirit as well as a belief the seed industry is weighted down with inefficient practices. I’m excited to work with extremely capable people who are focused on bringing real value to farmers for decades to come.”