2013 is Ram Brand Year of the Farmer

Chuck Zimmerman

There was no way I couldn’t take some post Super Bowl time to share the Ram Trucks commercial. It sure caught us by surprise and pleasantly so. Here’s why:

Paul HarveyIn our newest Ram brand commercial, we dedicate 2013 to celebrating the American farmer. Share the video, and join the Ram brand throughout the year as we celebrate the people, the food and the lifestyle that keep America growing.

WELCOME TO THE YEAR OF THE FARMER.

And just to sweeten it a little bit how about helping the FFA?

You watch the video, you share a badge, the Ram brand makes a donation. Help us raise $1 million to support FFA and assist in local hunger and educational programs.

So watch the commercial. It’s worth it just to listen to broadcast legend Paul Harvey!

Post Update: I neglected to add that this project is being conducted by Ram Trucks in alliance with sister company Case IH.

Trucks, Video

Comments 7

  1. What an absolutely wonderful tribute to the wonderful American farmer, and to our AWESOME Heavenly Father, God Almighty, who puts these amazing character traits into those who are willing to put into practice, as their own lifestyle, such magnificent Godly traits. Paul Harvey so very eloquently expresses these Godly attributes as exibited daily in the lifestyle of the farmer. Dodge aptly presents their truck as a quality tool/vehicle to help such amazing, dedicated people, as the farmer, with their daily life work. Well done Dodge!!!

  2. What an absolutely wonderful tribute to the wonderful American farmer, and to our AWESOME Heavenly Father, God Almighty, who puts these amazing character traits into those who are willing to put into practice, as their own lifestyle, such magnificent Godly traits. Paul Harvey so very eloquently expresses these Godly attributes as exibited daily in the lifestyle of the farmer. Dodge aptly presents their truck as a quality tool/vehicle to help such amazing, dedicated people, as the farmer, with their daily life work. Well done Dodge!!!

  3. I thought this was by far the best commercial of the night! It was very heart-tugging, and it was nice to see the acknowledgment of our farmers because they do so much for us everyday. This commercial made it clear that they are understood and not forgotten. I also loved how they did it in a biblical kind of way, and I think it is great that Ram is making donations everytime someone watches the video to support such good causes.

  4. I thought this was by far the best commercial of the night! It was very heart-tugging, and it was nice to see the acknowledgment of our farmers because they do so much for us everyday. This commercial made it clear that they are understood and not forgotten. I also loved how they did it in a biblical kind of way, and I think it is great that Ram is making donations everytime someone watches the video to support such good causes.

  5. I think this speech was a great way to express what a farmer goes through and what hard work he or she may put in on a daily basis. I think that this video was wonderful to see that this commercial was ranked number one in the best 2013 Super Bowl commercial. I think Dodge did a great job to not only advertising their line of trucks but also included the farmer to show the world what they do. I think this helps open the eyes of others who may not know much about farming and what goes on with farming. I think bringing this speech “So God Made a Farmer,” was a great idea especially after 30 years, it is really powerful and emotional for everyone. I know it was great to see a commercial not about cell phones and other random items and instead the farmer is being represented and shown.

  6. I think this speech was a great way to express what a farmer goes through and what hard work he or she may put in on a daily basis. I think that this video was wonderful to see that this commercial was ranked number one in the best 2013 Super Bowl commercial. I think Dodge did a great job to not only advertising their line of trucks but also included the farmer to show the world what they do. I think this helps open the eyes of others who may not know much about farming and what goes on with farming. I think bringing this speech “So God Made a Farmer,” was a great idea especially after 30 years, it is really powerful and emotional for everyone. I know it was great to see a commercial not about cell phones and other random items and instead the farmer is being represented and shown.

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