The Ethanol Promotion and Information Council has a new team member. Pioneer Hi-Bred is now working with the group to educate consumers about the benefits of ethanol-enriched fuel. The effort includes funding for ethanol promotion and education programs.
“Ethanol is a factor in the effort to reduce our nation’s reliance on petroleum,” says Dean Oestreich, Pioneer president and DuPont vice president and general manager. “EPIC’s efforts, combined with our commitment to develop traits and technologies that help increase harvestable yield and ethanol production per acre, are helping create a promising future for biofuels,” says Oestreich.
The investment from Pioneer includes a sponsorship of Team Ethanol in the IndyCar Series for the 2007 season. This will be the first year in IndyCar Series’ history that all IndyCars will run on 100 percent fuel-grade ethanol. “This partnership will help raise awareness of the performance and environmental benefits of ethanol to consumers across the country,” says Tom Slunecka, EPIC executive director. “EPIC is pleased to have the support of Pioneer and applauds the company’s commitment to ethanol.”
“We’re racing to leverage our research, technology and agronomy expertise to help accelerate the availability and adoption of ethanol and other biofuels,” Oestreich says. “What better way to showcase the advances being made in alternative fuels than through our partnership with EPIC.”
As I’m sure you know, both EPIC and Pioneer are supporters and clients of ZimmComm. I’m on my way to Kansas City, MO today in fact to spend the rest of the week working with EPIC on events leading up to Sunday’s Kansas Lottery Indy 300 at the Kansas Speedway. You can expect to see posts from the events here and on our Domestic Fuel website.