How’d you like to be responsible for all the media and marketing for a farm show that attracts about 65,000 people? We’re talking international reporters and visitors. Well in the case of World Dairy Expo it’s all the work of Lisa Behnke, Marketing Manager (pictured to the right of yours truly). She’s hard at work now getting ready for all the media representatives who will be covering Expo. Of course she also does other things and I think you’ll be able to tell from my interview with her that she’s proud of World Dairy Expo and committed to making it even better.
You’ll be reading a lot about World Dairy Expo in the next couple weeks as I blog the event. You can also follow it on our sister site, World Dairy Diary!