Nominations Open for 2014 4R Advocate Program

Jamie Johansen

4R_NutrientStewardship_largeThe Fertilizer Institute (TFI) recently launched the 2014 4R Advocate Awards Program. They are calling for entires from retailers wishing to highlight the exceptional nutrient stewardship practices of their grower customers. The program is in it’s third year and recognizes farmers who are protecting the environment, boosting profitability and benefiting society through nutrient stewardship practices based on the 4R’s.

Use of the right nutrient source at the right time, at the right rate at the right time and in the right place.

“The farmers honored in the 4R Advocate program know that environmental protection and economic prosperity are not mutually exclusive,” said TFI President Chris Jahn. “This award program adds value to the 4R nutrient stewardship initiative by engaging growers and retailers with peers who can share their fertilizer best management practices success stories.”

The five winning growers will win a trip to Commodity Classic where they will see the latest agricultural innovations first-hand, meet other growers and agricultural leaders from across the county and will be honored at a banquet.

2013 4R Advocate winners Rick and Jesse Brunner, of Fifth Generation Farms, recently spoke about the importance of 4Rs in preserving their land for future generations. “The 4R program epitomizes our philosophy to farm management. We strive to improve our overall soil health, to limit our environmental impact, and to increase our profits while continuing the farm legacy we received.”

Entries are due by November 12. For a nomination form and more information on the 2014 4R Advocate Awards Program is available here. Winners will be announced in mid-December. For questions contact the TFI Director of Stewardship Programs, Lara Moody, by telephone at (202) 515-2721 or via e-mail at lmoody@tfi.org.

Agribusiness, Fertilizer

NAMA’s Membership Campaign

Jamie Johansen

iPad miniInterested in winning an iPad Mini? Recruit someone you know to become a member of the National Agri-Marketing Association (NAMA) and be entered into a drawing for an iPad Mini.

The professional organization just announced the member-get-a-member campaign will run from October 3 to December 9. The official drawing will take place on December 10.

The more you recruit, the more your name will be entered into the drawing. So talk with colleagues and other agriculture professionals and explain all the fun NAMA members experience. But don’t forget the networking opportunities and professional education available.

Agribusiness, NAMA

Canadian Farm Writers’ Federation Conference

Chuck Zimmerman

Canadian Farm Writers' Federation ConferenceBig agriculture in a small setting. That’s what I’m off to see in Canada! For the next several days I’ll be attending the Canadian Farm Writers’ Federation Conference which is hosted by the BC Farm Writers’ Association. We’re going to be in Harrison Hot Springs, BC. The Harrison Hot Springs Resort, on the southern shore of Harrison Lake in the Fraser Valley, will serve as home base for the conference. There are some unique farm tours lined up for Friday and I’m looking forward to mine. More about that later. You can find our agenda here.

We’ll be tweeting with the conference hashtag #CFWF2013 so follow along!

I want to thank Case IH very much for making my trip possible. They are also a conference sponsor.

International, Media

I Spy With My Little Eye

Melissa Sandfort

imageThis week Aunt Jeanette writes:

We played that game with our three sons whenever we were “on the road.” They became pretty good at it and many times could stump their dad and me.

When I drove in my driveway one evening after working at our elevator (another story, another time) and got out of my pickup, I looked down and quickly took this picture. It reminded me of that I Spy game we played in our car many years ago. Yes, there were disagreements and accusations of cheating, (“That’s not fair! We passed that 10 miles ago!”) but also much laughter, thinking and interaction.

When I meet cars on the road now, nine times out of ten, the kids and/or parents are hooked up to electronic devices and are in their own little world. (This is the point in the story that you can call me old-fashioned. That’s okay. I’m used to it. But nobody will ever convince me that any form of technology will take the place of good old face-to-face, heart-to-heart verbal conversation between people.) Don’t get me wrong – technology has its place. I type these stories on my laptop, email them to Melissa, take pictures with my phone, make books on my computer for our grandkids, etc. Plus we incorporate many forms of technology in our farming operation. However, there is also a lot to be learned by playing games and talking with your kids – yep, we even learned from the disagreements and arguments.

By the way, did you spy the small butterfly hiding on my flowers?

Now, I spy with my tired little eye, something on my living room wall telling me tomorrow morning will be here before I am ready for it!

Until we walk again …

Uncategorized

Soybean Association to Congress: Get to Work!

John Davis

us-capitolA shutdown of the U.S. government has also meant a shutdown of some vital services provided by the U.S. Dept. of Agriculture. Not the least of the USDA programs coming to a halt are the ones dealing with soybeans and conservation issues, and that is mostly due to the fact that when the government shut down on Oct. 1, the extension of the farm bill did as well.

The fact that the 2008 Farm Bill extension expired and the new farm bill still is to even make it to committee, resulting in the stopping of important conservation measures, worries farmers like American Soybean Association President Danny Murphy, a soybean, corn and wheat farmer from Canton, Miss.

ASA LOGO ® 120ppi x 63ppi.jpg“There’ll be no more CRP (Conservation Reserve Program) sign-up, no Environmental Quality Incentives Program (EQIP) money, no conservation payment or activities of any kind,” he cites as just some of the concerns of farmers. Plus, there will be the expiration of market development funds, something he says are particularly important to soybean farmers.

“Soybeans are the nation’s most valuable agricultural export. Our overseas market development arms, the U.S. Soybean Export Council (USSEC) and the World Initiative for Soy in Human Health (WISHH), work with foreign buyers and carry out trade servicing and demand building activities,” Murphy says.

He concludes saying that the shortsightedness of Congress in failing to pass a new farm bill is more than just a political embarrassment; it will cost the industry global market share almost immediately.

“It’s time for our elected officials to remember who they represent and get to work passing a farm bill that works for American farmers.”

Uncategorized

Agri-Pulse Open Mic with DuPont Executive

Cindy Zimmerman

New on Agri-Pulse this week:

open-micRecognized as one of the most influential people in bioenergy, James C. Collins, Jr. is senior vice president for DuPont, in charge of Industrial Biosciences, Performance Polymers and Packaging & Industrial Polymers businesses. He is leading the effort to bring advanced biofuels to market, especially through a new generation cellulosic ethanol plant in Nevada, Iowa. Collins will testify this week before the Senate Agriculture Committee on the Renewable Fuel Standard and its applicability to advanced biofuel development. He also comments on DuPont-Pioneer efforts to assist corn growers to get the maximum utilization of biomass by a sustainable rotational system of removing a portion of the stover for use in making cellulosic ethanol.

Listen to the Agri-Pulse Open Mic interview with James C. Collins, Jr. here.

Agri-Pulse

Monsanto Agrees to Acquire The Climate Corporation

Chuck Zimmerman

MonsantoThis morning Monsanto made a big announcement. You can listen to the press call-in below which includes Monsanto’s executive vice president of global strategy, Kerry Preete, and David Friedberg, chief executive officer of The Climate Corporation.

Monsanto Company (NYSE: MON) today announced it has signed a definitive agreement to acquire The Climate Corporation for a cash purchase price of approximately $930 million. The acquisition will combine The Climate Corporation’s expertise in agriculture analytics and risk-management with Monsanto’s R&D capabilities, and will provide farmers access to more information about the many factors that affect the success of their crops. The companies’ combined capabilities will support greater productivity while utilizing the planet’s finite resources more precisely.

The acquisition is expected to expand on The Climate Corporation’s leadership in the area of data science, which represents the agriculture sector’s next major breakthrough, and will immediately expand both the near- and long-term growth opportunities for Monsanto’s business and Integrated Farming Systems platform.

The Climate Corporation“The Climate Corporation is focused on unlocking new value for the farm through data science,” said Hugh Grant, chairman and chief executive officer for Monsanto. “Everyone benefits when farmers are able to produce more with fewer resources. The Climate Corporation team brings leading expertise that will continue to greatly benefit farmers and their bottom-line, and we want to expand upon this tremendous work and broaden their reach to more crops and more world areas. We look forward to working closely with our distribution partners and others in the agricultural industry to bring this suite of information resources to the farm.”

The acquisition is subject to customary closing conditions and is expected to close in the first quarter of Monsanto’s 2014 fiscal year. Following the acquisition, The Climate Corporation will operate its business to retain its distinct brand identity and customer experience. The company will continue to maintain headquarters in Silicon Valley and all of its employees will be offered continued employment.

Listen to the Monsanto press call here: Listen to or Download Monsanto Call

Agribusiness, Weather

Animal Rights or Animal Welfare?

Talia Goes

zp-nhOur latest ZimmPoll asked the question, “What is your favorite rodeo event?” It looks like the majority of you are most entertained by the bull riding. Maybe it has just that extra thrill to see a cowboy ride such a huge animal!

Our poll results:
• Bull Riding 48%
• Barrel Racing 19%
• Bareback Riding 10%
• Tie-Down Roping 10%
• Team Roping 5%
• Steer Wrestling 5%
• Other 5%
“Wild Horse Race”
• Saddle Bronc 0%

Our new ZimmPoll is now live and asks the question, “Is there a difference between animal welfare and animal rights?” Which term is the best to use do you think? Or do they mean the same thing? Let us know!

ZimmPoll

New Wyffels Hybrids TV Campaign

Chuck Zimmerman

Wyffels HybridsWyffels Hybrids is running a new television campaign. The campaign was created by Musta/Melzer Advertising, Minneapolis; produced by O&H Brand Design, Dallas; directed by Liberal Media Films, Dallas; with edit and post by Charlie Uniform Tango, Dallas. There are four spots in the campaign which runs in midwestern corn belt markets.

Jeff Hartz, Marketing Director, Wyffels Hybrids, says, “Wyffels doesn’t have the market share and sheer distribution dominance to market the same way as our larger competitors. We start by talking to the customer differently. Everyone flatters the customer. Instead, we talk about what we believe in. And we try to do it in a very personal, clever and idealistic way. The personality is real and it provides a different experience than our customers can find with many of our competitors.”

Tim Musta, Art Director, Musta/Melzer, says, “These spots come right from the brand voice of our client. They needed to look and sound different. Because our client always says things that other people in the category can’t say, won’t say or both. And we wanted the spots to look like they were economically produced. Because they were.”

Here’s one of the ads in the campaign:

Agribusiness, Seed

Zimfo Bytes

Talia Goes

    Zimfo Bytes

  • The Ram Truck brand declared 2013 “The Year of the Farmer” and on September 28 they will work with the Chrysler Group LLC Southeast Business Center to bring that support to the grid iron.
  • iPad edition of CropLife magazine is now available.
  • The 20th anniversary of Canada’s Outdoor Farm Show surpassed show organizers’ expectations earlier this month in Woodstock, ON.
  • The Georgia Peanut Commission and the Georgia Bankers Association join forces Oct. 14-18, 2013, in an effort to promote Georgia’s peanut industry during its 37th annual Georgia Peanut Bank Week.
Zimfo Bytes