What Happens To Agri Marketing Magazine?

Chuck Zimmerman

Vance Publishing - Food360 DivisionThis had been rumored but we are not into the rumor mill here at AgWired. On Friday it was officially announced that those busy folks at Vance have added to their Food360 Division. What did they add, you ask?

Publication

Hoard’s Sponsors Expo Reception

Chuck Zimmerman

Hoard's Dairyman GroupYou always have to celebrate the end of the first day at a farm show. World Dairy Expo is no different. The exhibitor reception was sponsored by Hoard’s Dairyman. Isn’t this a great looking group?

Farm Shows, Publication, World Dairy Expo

Dairy Directory Available

Chuck Zimmerman

Southwest Plains Dairy DirectoryA new 74-page directory of dairies in the Southwest is now available. It’s called the Southwest Plains Dairy Directory, published by Dairy Directory Publishers, which I guess is some kind of collaborative effort of several groups.

Publication

Lifestyle Veterinarians

Chuck Zimmerman

Vetz MagazineWe’re certainly hearing a lot about “lifestyle” farming these days. How about lifestyle veterinarians or is it veterinarians who have a lifestyle? That’s the subject of a relatively new magazine called Vetz. Here’s information on their second issue:

Publication

Vance And The Food360 Circle

Chuck Zimmerman

Food 360Here’s something that I haven’t quite fully grasped yet. It’s Vance’s new Food360, which appears to be an effort to bring a lot of different “businesses” into one unit. You can learn more on their website. I’ll warn you about the flash intro though (you can skip it). I appreciate all the effort people go to to create these intros to their website but I just don’t have time for them.

Publication

IFAJ With Greg Lamp

Chuck Zimmerman

IFAJ Congress 2005This might be my last post before heading to the airport on the way to the IFAJ Congress. To get you in the mood I’ve got my interview in the form of a special ZimmCast with Greg Lamp, editor of Corn & Soybean Digest. Greg will be on the trip and is on the IFAJ executive committee, representing the United States.

Audio, IFAJ, Publication

New Website Design For AgWeb.com

Chuck Zimmerman

AgWebThe folks at Farm Journal Media announced a whole new site design for AgWeb.com this week. I don’t have a “before” shot to compare it to but you can visit and see for yourself. Here’s what they say about why they changed it:

Internet, Media, Publication

Farm Journal Media Fills News Sales Positions

Chuck Zimmerman

Farm Journal MediaI keep seeing good news about business magazine revenues. The data now includes an agriculture category. So it’s no surprise to see that Farm Journal Media is adding sales staff on the publications side as well as the electronic side.

Publication

Special ZimmCast With Diane Johnson, ED For LPC

Chuck Zimmerman

Agricultural Media SummitI’m here in Milwaukee now. Nice breeze coming in off the lake. Downtown is busy because it’s Germanfest. I thought it was Germanfest here every weekend. Actually I think it is for some people.

Ag Media Summit, Audio, Publication

Complete ABM Agri Council Study To Be Released At AMS

Chuck Zimmerman

ABM Agri CouncilThis is going to be my last post until I’m in Milwaukee. That’s because I’m driving and will be most of tomorrow. So I thought I’d get in one last post about the Ag Media Summit. One of the 3 main organizing groups, the American Business Media Agri Council, will be presenting the complete results of their media usage study next Tuesday. We pointed you to it recently and the webcast just touched on the highlights. I’ll try to get more details to provide you next week.

Ag Media Summit, Media, Publication