It’s been a long day on the road but I’m back and the announcements and news items have been coming in all day. As easy as blogging is you can’t blog and drive (yet). So I’ll get started and try to work through these as soon as I can. Let’s start with announcements from Learfield.
NAFB Reaches The New Rural
The National Association of Farm Broadcasting is coming out with a new ad to position its members as a great media vehicle to reach what they call the “New Rural.”
Turn Off Conventional Radio Forever
That’s the theme on Motorola’s new iRadio website. I signed up to be alerted when this new service is available later this year. They claim it will have “Hundreds of commercial-free radio stations and your personal digital music collection on the one device you’re never without–your iRadio-enabled mobile phone.”
iPod Guru is Radio Person of the Year
I thought I was done for the day until I saw this on Jaffe Juice. Steve Jobs was named Radio Person of the Year by Radiodailynews.com.
Lang Joins Learfield
It looks like the folks at Learfield Communications have found a leader for their new Creative Services division. Kim Lang, who was most recently working at DTN, will be joining the firm soon. I’ve got a call in to Kim to get some more details about the position and the services that will be offered by the new division.
Learfield Communications Gets Creative
Learfield Communications is getting Creative I see. I still have a few Google news alerts and this morning one of them pointed me to TellTail Signs which wrote about AgWired. This is “Learfield Creative: Crafting Content for the Long Tail.” I’m glad to see a traditional media company branching out into the brave new media world.
Brownfield’s Year In Review
I’m not planning on doing a year in review although it seems like a lot of people are. Take the Brownfield Network for example. Tom Steever looks back at the year in agriculture in this hour-long special report: Stream or Download (22mb mp3)
Brownfield Special & International
I’ve got a couple of Brownfield Network announcements. Lane just keeps cranking them out.
Reading Life After The 30-Second Spot
I promised Joe Jaffe that I’d review his book, “Life After The 30-Second Spot,” so I’m getting started. I am not going to sit down and read it cover to cover. I think I’ll take it a little at a time and comment here when I see something you might be interested in.