Rookie Driver Gets Milk

Chuck Zimmerman

Marco AndrettiI won’t be in Indianapolis until tomorrow evening but agriculture was on display today. The fastest rookie was honored by the American Dairy Association of Indiana. He’s Marco Andretti and he’s winner number 32. I thought it was interesting that they pointed out that although ethanol has been getting a lot of attention they were the first ag commodity associated with the race.

Ag Groups, Dairy, Indy Racing

O&B Agency For Monsanto Dairy

Chuck Zimmerman

Osborn & Barr Communications just received some new business from Monsanto after being named agency of record for Monsanto Dairy. Osborn & Barr is charged with developing and executing a strategy of integrated communications, including creative direction, media services, digital marketing, and public relations. Osborn & Barr will be involved with Monsanto’s POSILAC® and DecisiveTM brands, as well as all …

Agencies, Agribusiness, Dairy

Adventures of Moopheus and Leo

Chuck Zimmerman

Meatrix IIIf you’re in the dairy business and have seen The Matrix then I hope you’ve got a sense of humor. This is funny. Actually it’s really a sad waste of misguided talent. It’s a Matrix film spoof to blast corporate farming called The Meatrix II. I never heard of it before but the group doing this claims the first one’s been downloaded over 10 million times and they’ve won awards for it. They are short animated movies.

Dairy, Video

Maybe Elizabeth Hurley Has Milk

Chuck Zimmerman

Got Milk AdI’ve always liked the Got Milk campaign. They seem to keep finding the stars to encourage people to drink milk. I’m wondering if this the next “Got Milk” ad? I would call this a rumor for now. I saw a story on Adrants that Elizabeth Hurley will be the new poster child for the campaign. Supposedly it will run in the upcoming Sports Illustrated Swimsuit issue and the copy will read, “(Gulp!) Shocked I’m a mom? You should know by now that milk’s nine essential nutrients make for one irresistible body.”

Dairy