The first presentation here at the Pioneer event is with Bill Kuhn, Research Director. Bill is talking about new technologies and how Pioneer is bringing those solutions to market. Before we got started I interviewed Bill about these new technologies and what their goal is in bringing the media here today. I also asked him what he thought about blogging his research so producers can follow along with him as he creates the products they’ll be using in the future.
Preview Of The Pioneer Event With Jerry
Well we’re in the Pioneer Carver Center now and lunch is almost over. I interviewed Pioneer, Sales & Marketing/Public Relations Manager, Jerry Harrington before things got going. He gives us an overview of the Science of Solutions media event.
Broadhead+Co Is The “Un-big” Agency
Here’s a special ZimmCast for you from Broadhead+Co. After a meeting with Dean Broadhead and his staff I interviewed him about his agency and why he’s positioning it as “focused on the business and life of rural America.” The agency is almost 5 years old now. Dean also talks about strategies he believes work to reach rural America and the agricultural audience. He still believes advertising is important and is very open to new media options.
Krone’s Got A Big Baler
Andy Vance at Buckeye Ag Radio Network has been providing me with some great stories for World Dairy Diary. This one had a broader audience and includes his interview so I thought I’d post it here too.
ZimmCast With World Dairy Diary Sponsor
One of the sponsors for our World Dairy Diary site is Accelerated Genetics. Janet Keller is the VP for Public Relations, Communications and Advertising. She talks about the company and some of the new projects they’re involved in.
Deere At Machinery Show
Thanks to Andy Vance at Buckeye Ag Radio Network for this post. He’s at the 2006 National Farm Machinery Show.
RFA Blogging The Ethanol Conference
I think what we’re doing is starting to catch on. The Renewable Fuels Association announced that they’ll be blogging the National Ethanol Conference. Great idea. The conference comes right after last week’s National Biodiesel Conference in San Diego which was blogged by yours truly for NBB.
The Fall of Advertising & The Rise of PR
At the upcoming NAMA convention in Kansas City, Laura Ries will be conducting a general session called “The Fall of Advertising & The Rise of PR.” That’s very important subject material to me and I’m sure you too. Laura works with her Dad, Al Ries at their Atlanta-based marketing strategy firm.
Willie & Annie Nelson Support Farmers
It took most of the day to get a personal interview with Willie but I got ‘er done. Ask NBB Board member Greg Anderson how difficult it was. Let’s just say they weren’t letting the media do one-on-one’s but where there’s a will there’s an agriblogger.
Emily Richards For Biodiesel
This post is just to follow up my last one since it’s now the day after the Emily Richards Concert here at the National Biodiesel Conference.