On our panel this afternoon here at the FEMA convention was Joe Baitinger, FarmMarketiD.
Joe was here to talk about database marketing. He talked about the importance of developing your customer database and using it. Too often companies tend to collect data and let it sit unused. I like the way he called it a perishable commodity. What good is having thousands of prospective client contacts if you don’t use them. Joe talks about how important it is to know who your customers are in a very segmented industry.

I’ve got a very interesting interview this week with Kyle Russell, Director, Livestock Marketing, Case IH.
The
I so love to blur the lines. Here’s a story from
Here’s the lastest story from Paul McKellips, US Department of State, Public Affairs GO Team on assignment in Iraq. In this one he talks about investment banker Greg Amira who was an vice president for Morgan-Stanley in New York City. He was also an officer in the U.S. Army Reserves. On the morning of September 11, 2001 he was working on the 73rd floor of World Trade Center Two when the first plane crashed into the number one tower.
Andrew McCrea is the new Chairman of the
Here’s the lastest story from Paul McKellips, US Department of State, Public Affairs GO Team on assignment in Iraq. In this one he talks about Iraq’s re-emerging tomato industry.