2025 Tech Hub Live

USDA Wants Input on Leafy Greens Marketing Agreement

Melissa Sandfort

The USDA’s Agricultural Marketing Service is requesting comment on the creation of a voluntary National Leafy Green Marketing Agreement that would assist all segments of the leafy green industry in meeting commercial food quality and safety requirements. To reflect the different climates, production practices and markets handling leafy green produce, USDA is proposing that there be eight regional zones represented …

Audio, USDA

Farmers Suing Army Corps Over Levee Breach

Cindy Zimmerman

Over 100,000 acres of prime southeast Missouri farmland is under water today after the U.S. Army Corps of Engineers blew up a levee on the Mississippi River Monday night to save the town of Cairo, Illinois from flooding. The action was taken after attempts to stop it were exhausted by Missouri officials. The picture is a screen shot of the …

Audio, Corn, USDA

Novus Celebrating 20 Years of Innovation with Integrity

Cindy Zimmerman

“Innovation with Integrity” is the theme of the 20th anniversary of Novus International, which is being celebrated around the world this year. “It really is an exciting year,” Novus International Chief Sustainability Officer Joyce Cacho said during the company’s recent “Science in Action” day. “We started celebrating in January in India, we’re currently celebrating in China and we will have …

Audio, Education, Novus International, Video

Supporting The Agri-Business Educational Foundation

Chuck Zimmerman

The Agri-Business Educational Foundation is made possible by volunteer leaders like Russ Parker (left), J.L. Farmakis, and all the people who support it with their financial contributions. I am going to start a series of posts with these folks over the coming months to find out why they support the ABEF. Russ is a board member of the ABEF and …

Audio, Education, NAMA

Students See Science in Action

Cindy Zimmerman

There were a total of nine Missouri college students, four professors, and three representatives of the National FFA, including two students, who took part in the third annual Novus International Science in Action day. The science scholarship students from Missouri colleges included: Jacob Cook, Southwest Baptist University; Jania Billups, Avila University; Rebecca Brehe, Central Methodist University; Gina Osburn, Culver Stockton …

Audio, Education, Novus International

WillowTree Makes Mobile Beautiful

Chuck Zimmerman

Mobile apps are where it’s at. That’s kind of the theme of this week’s program. I’ve been asked many times who developed the AgWired App? The answer is WillowTree Apps. In this week’s program you can listen to my conversation with Tobias Dengel, CEO. Tobias says the company was started in 2007 by Michael Prichard and has grown significantly. That’s …

Apps, Audio, ZimmCast

Getting Logistical With GROWMARK

Chuck Zimmerman

Here’s the latest installment of our “Getting To Know GROWMARK” series. I talked logistics with Tracy Mack. He says they deal with storage and movement. That includes well over 100,000 truck loads of product a year, 650 barge loads, 9,000 rail cars and an occasional vessel. They do wholesale operations for members but also have a supply chain optimization tool …

Audio, GROWMARK

AgHaven Survey Says Farmers Spending More Time Online

Chuck Zimmerman

Farmers may be spending more time online but according to a survey by AgHaven, they are frustrated by the results. This frustration is one of the main reasons why AgHaven was created according to AgHaven President, Srik Soogoor. I spoke with him at the NAMA conference to learn more. The farmers and ranchers surveyed who spent more than 30 minutes …

Audio, NAMA

Paulsen Thought Paper On Rural Lifestyle Buying Decisions

Chuck Zimmerman

During the Agri-Marketing Conference I spoke with Alicia DeGeest (right) and Sara Steever, Paulsen Marketing about their latest thought paper titled, “Rural Lifestylers are Changing the Way They Research and Buy Products.” This ought to catch some attention out there in the AgWired community since this has been discussed a lot over the last couple years. The goal of this …

Agencies, Audio, NAMA

Moore Reasons To Attend Brownfield Party

Chuck Zimmerman

Here’s Jeff Moore, Account Executive, Brownfield Ag News, with some “moore” reasons you should attend a Thursday night Brownfield Party at the NAMA convention. Jeff has been to eight of these events. He says it’s all about taking some time to enjoy fellowship with clients and friends. I did not see him ride the bull at PBR Big Sky but …

Audio, NAMA