Secretary Vilsack Praises Farm Broadcasters

Cindy Zimmerman

Secretary of Agriculture Tom Vilsack began his press conference at the 2014 National Association of Farm Broadcasting convention by thanking those who attended for their work. “Obviously without your voices and without your access to audiences across the country, we wouldn’t be as successful in terms of getting the messages about the implementation of this new farm bill,” said Vilsack. …

Audio, NAFB, USDA

Legislative Update from NAFB

Jamie Johansen

Michelle Rook, WNAX Farm Director in Yankton, SD., led the discussion during the Legislative Roundtable at the 71st National Association of Farm Broadcasting’s annual convention. Blake Hurst, President of the Missouri Farm Bureau, and Steve Nelson, Nebraska Farm Bureau President, served as this year’s panelists. The ag leaders reviewed the current direction of the United States agricultural issues and policy …

Ag Groups, Audio, NAFB

Smart Data Best for Decision Making

Chuck Zimmerman

The challenge in precision ag these days seems to be less about how much data can be created – plenty of tools and programs to tell you everything about your operation – and more about how to create just the data needed without making farmers try to drink from some firehose of information. One of John Deere’s partner companies definitely …

Agribusiness, Audio, John Deere, Precision Agriculture

BASF Support of NAFB

Cindy Zimmerman

It would be a lot harder for working broadcasters to get their jobs done while attending the National Association of Farm Broadcasting convention if not for the generous sponsorship of our friends at BASF. “We support the broadcast center and the email center because we know that’s an important resource for farm broadcasters to get their stories out,” said BASF …

Audio, BASF, NAFB

Big Data Privacy Agreement

Cindy Zimmerman

A coalition of major farm organizations and agriculture technology providers today announced an agreement on data privacy and security principles. The agreement was designed to encourage producers to use the full range of innovative, technology-driven tools and services to boost productivity, efficiency and profitability of agriculture with more assurance that personal data will be protected. The organizations and companies that …

AFBF, Audio, NAFB

NAFB Panel Focuses on Integrating Tech in Ag

Taylor Truckey

The 71st Annual NAFB Convention brought together a panel of industry members to discuss integrating technology into the agriculture industry. Sitting on the panel were Dave Rhylander, IFS Lead – Monsanto, Matt Waits, CEO – SST Technologies, Rachelle Thibert, Integrated Solutions Manager – John Deere, and Ron LeMay, Founder and CEO – FarmLink. The consensus was that data-driven performance tools …

Audio, NAFB, Precision Agriculture

Meet the New USFRA Faces

Cindy Zimmerman

At the National Association of Farm Broadcasting (NAFB) convention on Wednesday, the U.S. Farmers & Ranchers Alliance (USFRA®) announced the winners of its second class of the Faces of Farming and Ranching program. The new “Faces” are (pictured left to right) Thomas Titus of Illinois, Jay Hill of New Mexico, Erin Brenneman of Iowa, Carla Wardin of Michigan, and Darrell …

Audio, Farming, NAFB, USFRA

2014 NAFB Scholarship Winners

Cindy Zimmerman

The NAFB Foundation awarded scholarship numbers 98-100 today at the annual convention in Kansas City to three promising young industry leaders. From left to right, they are Liz Koehler of Illinois, Joel Penhorwood of Ohio, and Shannon Yokely of Missouri. Liz is a senior at the University of Illinois majoring in agricultural communications, Joel is a junior at The Ohio …

Audio, NAFB

Animal Welfare Panel at LPC Vision Event

Chuck Zimmerman

The inaugural Livestock Publications Council “Vision, and industry celebration” event, held in Kansas City, MO, featured a panel discussion. The topic was “Animal welfare in today’s world of agriculture.” As you might guess, animal activist, rights and welfare continue to be a hot topic of discussion in the industry. The panel was moderated by Mike Adams, AgriTalk, and panelists were …

Animal Activists, Animal Agriculture, Audio, LPC, Media

2014 NAFB Convention is Underway

Cindy Zimmerman

The 71st annual convention of the National Association of Farm Broadcasting is officially underway here in Kansas City with the theme “From Our Roots, Our Future Grows.” Susan Littlefield of KZEN radio in Columbus, Nebraska is NAFB President-Elect and this year’s convention organizer. “We’ve got a variety of different speakers to hit everyone’s tastes,” said Susan, from new technology to …

Audio, NAFB