One of our charter client’s the MBIC just sent out this Talking News Release today. This a general consumer release that was sent to radio, tv and publication reporters. There are hyperlinks in the release to audio and image files. The subject is MBIC’s sponsorship of the cooking stage at the St. Louis Women’s Show. Addtionally, we produced a self-contained …
New Ag Blog
I was just alerted to an ag blog you might want to check out. You can see for yourself at the Center For Rural Affairs . See? There’s more of them happening all the time. Feel free to contact ZimmComm if you’d like help in learning how to blog. We can set yours up for you and even help you …
South Florida Biodiesel & Texas Cattle
What do they have in common? I’m at the NCBA/CBB convention in San Antonio and just sent a Talking News Release out for the National Biodiesel Board simultaneously with their live press conference going on at their annual convention in Ft. Lauderdale, FL. It’s amazing what you can do with computers and the internet today! So, here I am covering …
Beef Demand Is Sizzling!
The first interview is with Cattlemen’s Beef Board CEO Monte Reese. He’s the better looking one talking into the mic. Beef demand increased more last year than any year recently and Monte talks about what that means in our next podcast available here: ZimmBlog Podcast. All the usual press conferences are going on and the trade show’s about to start …
MBIC Turns TNR’s Into Weekly Radio Programs!
Talking News Releases (TNR’s) can take lots of different forms. The Missouri Beef Industry Council has us distribute a weekly TNR to Missouri radio reporters. Instead of a news release with sound bites we produce a fully self-contained interview called “The MBIC Report.” In this picture Chuck is interviewing Steve Taylor, Executive Director of the Missouri Beef Industry Council, about …