Relaxing With The “Uncle”

Chuck Zimmerman

We just had to post a picture of us at the NRECA convention with our old buddy, “Uncle” Nip Neidert. We worked with Nip at Learfield Communications for many years and he’s still a valued friend and associate. We’re proud of him and the job he’s doing for National Country Market.

Ag Groups

Run The Audio & Video Into The Newsroom Please

Chuck Zimmerman

Here’s what every good newsroom should have in it. It’s a monitor with a video feed from the general session and with it a mult box, which contains the audio feed, allowing multiple reporters to plug in and record the speeches! It makes it so much easier for reporters, especially when the newsroom and ballrooms are so far apart. I …

Ag Groups, Media

The Best Reporter In The Business

Chuck Zimmerman

Working on a Talking News Release for NRECA, Cindy is focused on editing audio from the first general session. She is much faster and better at editing audio and writing than yours truly. That’s why I’m taking the picture and she’s working!

Ag Groups, Media

The ZimmComm Team Ready For Action!

Chuck Zimmerman

We just got set up in the newsroom at the San Diego Convention Center at the NRECA annual meeting. We’ve got audio piped in from the General Session Ballroom. Tomorrow former Senator Bob Dole will be the keynote speaker right after Glenn English, NRECA CEO, makes his opening speech. We’ll be using audio from the speeches as well as other …

Ag Groups, Media

Put A Little Corn Power In Your IndyCar

Chuck Zimmerman

The ethanol industry is getting a new champion. It’s an organization called EPIC (Ethanol Promotions and Information Council). It’s so new that I guess their website isn’t open to the public yet (www.epicinfo.org). But it should be available soon. I’ll be travelling to Washington, DC this week to attend their press conference. The invitation says it’s an announcement about the …

Ag Groups

Next Stop San Diego

Chuck Zimmerman

The Commodity Classic is behind me and the next stop is San Diego for the NRECA (National Rural Electric Cooperatives Association) annual convention. Cindy’s with me on this trip as we set up shop in the newsroom to help NRECA distribute Talking News Releases from their convention. We expect to send out a release about their CEO’s message to the …

Ag Groups

How To Get More Publicity Than The “Others”

Chuck Zimmerman

A friend told me about a comment he heard the other day from an ag group leader here in Missouri who was complaining that the Missouri Corn Growers Association (MCGA) seemed to be quoted and heard in the news more than his group. The reason is pretty simple. MCGA is doing more media outreach, which includes sending Talking News Releases …

Ag Groups, Audio