The media event that the Ethanol Promotion & Information Council coordinated last Friday was truly an awesome piece of public relations! It sure doesn’t hurt to be tied into the greatest spectacle in racing. Way to go Tom Slunecka and the folks from the Integer Group, led by Joanna Schroeder.
EPIC Interview Is This Week’s ZimmCast
Last Friday agriculture received a great amount of publicity through the media event coordinated by the Ethanol Promotion & Information Council (EPIC). It was easy to see that they generated stories because there were many reporters already covering the pending Indy 500 race. They were eager to interview all the media contacts for the event.
Beef Checkoff Decision Review
There’s apparently more to learn about the recent Supreme Court decision on the beef checkoff. What I wonder is how many of those 26 million homes will be tuned in!
Ethanol Car Out Early
Well, Jimmy got 47 laps in but he’s done. I don’t have any information on why but he’s out. That’s tough but it gives me a good excuse to pack up and leave early and beat the crowd out. At least while the car was running it looked good!
Start Your Engines
It is one of the most famous sayings in sports, “Gentlemen, (and ladies now), start your engines.”
Ethanol Car Control Center
I know there’s no way I could fit inside this thing. This is what Jimmy Kite will be holding onto for dear life at 220 or more mph in just a few minutes from now!
Sounds of The Pit
Before the race gets started the pit crew has to practice their tire changing. They changed tires several times before they felt like they were ready.
Ethanol Car Ready To Race
This is what Jimmy Kite hopes no one sees in their rear view mirror at the end of the race.
Kite Ready To Race For Ethanol
The garage area is inside the track and it’s here that all the last-minute work is done on the cars. Some cars are already being wheeled out and some are still in pieces as they fine tune the engines.
Indy 500 Church
Here’s something you don’t see everyday. I went to church yesterday not knowing that there’s a racing ministry that arranges on-site services here in the conference center on Sunday morning. It’s the first time I’ve ever seen a priest with a b&w checkered stole!